Multimedia and Design - Essay Example

?MULTIMEDIA DESIGN College Question The use of computers in the day-to-day lives of human beings is highly recommendable. Computers are very effective to human beings for most of the daily operations in offices and organizations. They do activities, which should been done manually by humans. They make humans enthusiastic in the current trends of modern life. Computers contribute positively to a stress free working environment, for they make user operating them be relaxed both mentally and physically. In the development of programs, a software developer needs to consider the human aspect of it, for they are the main stakeholders as they interact with the program. As programs have integrated with computers, they also need to integrate with human beings (Norman, 2004). Programs need to have a user-friendly graphical interface in order to enhance convenience in their application. If the interface is not user friendly this affects the emotions of the human user negatively, whereby the user finds it frustrating when the program or application is too complex to operate and understand. I strongly agree with Don Norman as he says computers with emotions are necessary in order to facilitate effective operation by human beings. At least computers should have appropriate emotional manifestations. A computer with emotions is able to detect human emotions, which can be used as security features to the computer. In organizations such as banks and security agencies where information is sensitive, computer emotions are highly recommended to be very effective. Features such as facial, voice and fingerprint detection are key security features in the modern society technology. A computer with emotions is able to do most activities, which can be done by human beings (Norman, 2004). It may be costly to purchase a few computers with emotional programs but in the end, it will sum up to being cost effective. Nevertheless, there is a challenge when using computers with emotions in cases whereby the human user lacks the emotions, which the computer has. For instance, human being who does not have fingers or is dump finds it hectic to use the computer. If the password to the computer requires voice or fingerprint recognition, then the human user with disability will not be able to operate the computer. Question 2 Philosophers have in the past come up with various philosophical concepts that people may use to analyze various popular culture. These concepts are what many philosophers consider tools that a philosopher needs to solve various philosophical problems. For each particular category of popular culture, there are specific philosophical tools that one can use to analyze the culture. If faced with a problem, I would be able to collect various philosophical tools that are displayed in the book to form a philosophical tool kit that will help me in analyzing the problems and dealing with the same problems. The tools are very critical especially in solving day-to-day problems. For a computer scientist, these philosophical tools are vital in making good interfaces. When designing an interface, the developer should ensure that all cultural as well as social factors are considered (Wittkower, 2008). For this small project, I was trying to come up with a tool kit to enable developers to consider some social and cultural aspects of users when designing interfaces. These philosophical tools would provide the developer with a base in which to view model use needs. One of the philosophical tools that I identified to be very critical in designing interfaces is logic. Logic is very essential for the developer to analyze what the user needs. Like when building the iPod interface, the developer needs logic to understand what the user needs (Wittkower, 2008). The other philosophical tool that I identified is Utilitarianism. Developers should use Utilitarianism to come up with the best course of action to take. This is one of the tools that are needed in my kit to ensure that developers consider the best cause of action to take when faced with a dilemma. One of the challenges that I faced when coming up with the tools is the right choice to choose from the many tools available. With so many tools available, it is hard to choose the one that best fits the work that is needed. It was also challenging to organize the tools in the tool kit such that they follow a given order that the developer should use. This gives the developer a systematic procedure that they use in the development of the interface. Question 3 In her book, Evans is very considerate of the customer. She explains that whenever a person wants to sell a product to the customer, they should get into the customers shoes and feel what the customer feels. This means that the seller puts the customer’s feelings in place. To many people, Evans is not serious when she tries to maneuver people into buying a product and at the same time explaining to them the negative sides of the products that she is selling. This will greatly affect sales and many people would not dare that. However, it is the right thing to do as it will not only bring few sales but it will encourage the customers to come back for more of the product. Most social media sales are not honest. To start with, there are millions of social media sites and most of them are fraud. This makes it hard for people to trust their sales. To the few genuine sites, they always sell things that they do not advertise therefore providing the customer with a product that they did not expect. It is therefore clear that few of the social sales are honest. When I see a social site that is trying to sell a product to me, I always feel that they care about my feeling. With the right language to sway customers, they sell their products well and describe how the product would be of benefit to you (Evans, 2012). Sometime, I felt like I was being manipulated into buying a particular product from the sites. For example, they promise very expensive presents when you buy the product and I once bought their products but there was no present that I was given. I therefore feel that the sites are somewhat intimidating to the buyer. I also felt like a prey with so many predators around. This is because there are so many sites that want to sell the same product to you and all of them try to persuade you to buy the same product. For these companies to be fair to the customers, they should consider their feelings. References Evans, R. (2012). Click Here: Make the Internet Work for Your Business. Hoboken: John Wiley & Sons. Norman, D. A. (2004). Emotional design: Why we love (or hate) everyday things. New York: Basic Books. Wittkower, D. E. (2008). iPod and philosophy: ICon of an ePoch. Chicago, Ill: Open Court. Read More