Intercultural communication is known as the base for international business. The paper "Intercultural Communication in Phoenix Management Services" will analyze intercultural communication focusing on Phoenix Management Services which is an organization with multicultural people…
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The Foreign Service Institute was then in charge of handling cultural information in the United States. Intercultural communication did not have any resources for use in the 1960’s (Condon & Yousef, 1975). It is in the 1970’s that sources, journals and societies specializing in intercultural communication emerged. Hall looked at communication using the concept of low and high context messages depending on the importance of the context of the message. In a low context message the information in the message is explicit with no unspoken or implied information. While in the high context message most of the meaning is understood and passed on by the circumstances, relationships and non-verbal messages (Hall, 1976, Habke & Sept, 1993). In the low context cultures, everything is communicated by explicit information while in a high context culture communication depends on the subtleness and circumstances. This theory by Hall lowers the chances of causing offense in intercultural communication for if one has a view of a culture; they are able to take measures to adjust to another culture thus improving the chances of precise communication (Hall, 1976)Other researchers who have contributed to the intercultural communication theory are William Gudykunst and Young Yum Kim. As a navy specialist deployed in Japan, Gudykunst came up with he theory on intercultural communication while training others.
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