Three Ways to Persaud - Essay Example

Drawing a difference between kairos and Chronos has been achieved through examining the effect that each has on an audience. Whereas kairos focuses on an opportune moment in time and is more relevant to an audience, Chronos focuses on a longer span of time, thus not being appropriate for general audiences (Edlund and Pomona, 2012)The four basic components of visual design are: type of text used in making an appeal, space or layout used, use of color and the use of images and graphics. With regards to type, large font type has been used to make the text easily readable, considering that the text is lengthy.

Space or layout within the course has been useful in showing the importance of the discussion and also in creating a clear relationship among the parts. The use of plain color within the course has helped in creating an academic impression. Finally, the lack of images within the course is reasonable, considering that images are only useful in condensing information, whereas the content within the course is of fair length.