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Executive Summary - Essay Example

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Communicating information pertinent to internal staff requires that effective measures be undertaken to restrict the message to the concerned people. This is because information intended for the staff…
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Executive Summary
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Download file to see previous pages This makes it a highly decentralized entity. This necessitates an internal communication arrangement that can successfully deliver information to its internal audience working in diverse regions (Gillis & IABC, 2011). Using a centralized communication structure facilitates effectiveness in delivering information to relevant people. The structure requires several experts that enhance diverse communication functions with the massive marketplace. This is through initiating information delivery relationships. Furthermore, the organization contains an aspect of dual reporting that facilitates the harmonization of internal information (Gillis & IABC, 2011). Utilizing decentralized communication structure escalates the consistency of relayed information to the inside audience. It also enhances reserve exploitation in executing HP programs.
The company’s delivery of information to the outside audience occurs through corporate communication where decided ideas are relayed to the public. The corporate communication office embraces the centralized message delivery tactics (Gillis & IABC, 2011). The ideas that emerge from centralized decision-making are transferred to the outside audience through the media. The notable method entails press releases from the communication office to clients. Communicating information intended for the global audience takes place through writing the message in multiple languages (Gillis & IABC, 2011). This ensures that international clients comprehend the information when it is released in their language. In summary, organizational communication entails offering information to both the workforce and the public. A centralized internal communication structure escalates the efficiency of relaying messages to the workforce. External communications use a corporate approach where decided information is offered through press releases in multiple languages for global client ...Download file to see next pagesRead More
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