Facebook: Strengths, Weaknesses and Reasons for Success - Essay Example

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The strengths and weaknesses of Facebook will be discussed under the headings of: interface design layout, social networking features, real-time functionalities, sharing of information, privacy issues and spamming applications etc…
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Facebook: Strengths, Weaknesses and Reasons for Success
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Download file to see previous pages The word currently has been emphasized because Facebook, since it came into being, has gone through a number of changes in its interface layouts, features and functionalities. The strengths and weaknesses of Facebook will be discussed under the headings of: interface design layout, social networking features, real-time functionalities, sharing of information, privacy issues and spamming applications, bugs and transition every six months. Interface Design Layout: Facebook has a clean, readable and interactive interface which attracts users. The interface is simple and easy to understand and use. For example, when you click on a friend’s profile page, you can directly see his wall; hence, you become quickly acquainted with their recent activity and can write them a message. The interface design of Facebook is not crowded. Every thing is well aligned and separated. For example, the advertisement portion on Facebook is always aligned on the right corner of the web page unlike mySpace where advertisements are crowded all over the web page. The interface design layout of Facebook changes every six months in order to fix any layout issues that the users had complained about regarding the previous layout.. In this way, Facebook tries to keep its users satisfied. However, some users do not appreciate the regular change as they feel that they had just started liking the present interface and adjusted to the use of it and now that it had changed they needed to get acquainted with it again. They also complain that the new look; though fancy, comes with new bugs and new problems. Furthermore, as Facebook has removed features such as custom skins for application, use of bumper stickers and the like, it has made personalization and customization on the part of users harder. They complain that their profile pages no longer remain unique. (Chapman, 2008). Social Networking Features: Firstly, an individual can get connected to their families who are living far away and long lost friends. Facebook allows an individual to search for his friends and family members who are already a part of Facebook and get connected to them. It has a strong searching functionality available. If any friend has not joined Facebook yet, they can be invited to do so. Secondly, an individual can make new online friends. In this case, Facebook allows its user to see some information on the profile of other users so that he can either reject or accept a friend’s request in accordance to whatever he prefers. Thirdly, Facebook also gives a blogging capability under the Notes tab. In this way, a user can make himself heard as he can share his ideas with the friends he is connected to and his friends can post comments on any of his notes as a feedback to his ideas. Fourthly, Facebook allows chatting capabilities like any other chatting application. This way, users also get to enjoy a real-time experience. (Veer, 2011, p. 4). Real-Time Functionalities: Along with the chatting feature available, which is a real-time feature, Facebook has turned the posting of comments functionality into a real-time experience. Furthermore, the facebook search for different things such as friends, communities and others has also become real-time in nature. For example, when you are just typing your query in the search input box, a list of matching results are displayed before the search button is pressed. (Martin, 2009). Sharing of Information: This aspect of Facebook has positive and negative effects. People tend to share their information through status ...Download file to see next pagesRead More
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