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Advertising - Admission/Application Essay Example

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Summary
In our efforts to bring a different picture of who we are as students or ordinary residents, we lie by omission, as well as engaging in non-verbal deception. For example, when we need to get some assistance…
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Advertising

Download file to see previous pages... Lying is directed towards a certain agenda, for example, a lady may be told that she is the sexiest in a party but the agenda of her admirer is to have her that night. Similarly, we falsify out resumes to get jobs or plagiarize our papers to boost our marks (David 4). Due to competition advertisement has been used as a tool to market products and services using different ways. For example the use of social by students and other individuals is not only used as a social tool to communicate to others but advertise products and services. The online services that are used to advertise and later engage customers to buy the products online have also made competition to be stiff among companies. Currently advertisement is used by companies to attract the customers and create awareness of the products that are available. Advertisement is expensive and if a company does not have the required resources, then the possibility of competing with other companies will be lowered. The use of television and newspapers are common in marketing that is used by different companies since not all individuals will use the digital way of advertising. The paper seeks to discuss whether certain kinds of ads be banned in the interest of health/ morality/ annoyance alcohol, cigarettes, and medical prescription among other vices.
Exaggeration is commonly applied while different brands are being advertised. Likewise it will happen when an individual meets with a stranger. It is obvious that when a student or any other individual meets with a stranger and start conversing, chances of lying are likely to occur. In the University of Massachusetts, after a videotaped student talk was analyzed, it was noted that at least the student had lied once during a 10 minute conversation. The reason behind this deception is to provide survival advantage. Likewise, this survival strategy is the one sought in the case of ...Download file to see next pagesRead More
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