Impact of Social Media on the Lives - Essay Example

It is the cheapest and the most effective way of promotion due to its high reachability. According to a report in the Wall Street Journal, the companies have increased their budget of marketing through Social Media (Tadena). Moreover, they can easily quantify the outcome through online surveys. Facebook is the biggest sensation when it comes to Social Media. Almost and everyone has a Facebook account these days. Instagram came in after Facebook, and it has a different approach to connecting people. The users install this application on their smartphones and then click photographs through this application. One can connect with a lot of people through photographs. I have my account in both of these applications and they have been very helpful to me when it comes to connecting with my friends and family. I feel that social media will never become out of practice because the mindset of society is changing day by day. In this busy schedule, I feel that people do not have the time to personally call up their friends, rather they prefer to keep in touch with them through social media.