Nobody downloaded yet

Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy ourselves - Essay Example

Comments (0) Cite this document
Summary
While most businesses use advertisements as a way of attracting the customers, most of the customers view the main function of the ads as to exploit the imperfect lives that they have as well as their desires to satisfy themselves. This is because the advertisements are made in…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.5% of users find it useful
Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy ourselves
Read TextPreview

Extract of sample "Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy ourselves"

Download file to see previous pages The belief that people hold, that their decisions cannot be affected by the media and the advertisements, makes media very strong because when a person purchases a product they are convinced that they really need it. However, in most instances, this is not true. The average individual in the American society sees very many adverts per day. These adverts are available in almost all corners of life ranging from home where most part of the television is advertisements to the office where an individual doing research on the Internet is exposed to many more adverts in this media that has become more pronounced in the contemporary world. The ads that are directed towards the female population range from beauty, fashion, and diets. The companies undertaking the advertising usually do enough market research to know which side of the society can be exploited to the advantage of increased sales volume and market share for these businesses. The adverts are projected towards ensuring that the customers would be pleased to the point of thinking that their lives would become perfect if they purchased certain goods.
If the media does not find a need to exploit, they can create some to make people think that they need the product being advocated for. Creation of an area to exploit makes people think that they have a problem or even make them doubt themselves. This would definitely prompt people to try the product to see whether the perceived problem would be eliminated. This is during the quest to make lives perfect, which according to people, can be achieved through elimination of the problems that cause the imperfection. The need to create doubts in people is usually the result of intense competition that has been taking place in the modern world between the main players in the business sector. However, during most instances, the ads are designed to exploit the existing needs that people cannot live without. For instance, most magazines intended for the male population have ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy Essay”, n.d.)
Retrieved from https://studentshare.org/english/1642498-advertising-appeals-to-our-imperfect-lives-to-our-desire-to-satisfy-ourselves
(Advertising Appeals to Our Imperfect Lives & To Our Desire to Satisfy Essay)
https://studentshare.org/english/1642498-advertising-appeals-to-our-imperfect-lives-to-our-desire-to-satisfy-ourselves.
“Advertising Appeals to Our Imperfect Lives & To Our Desire to Satisfy Essay”, n.d. https://studentshare.org/english/1642498-advertising-appeals-to-our-imperfect-lives-to-our-desire-to-satisfy-ourselves.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy ourselves

Changing our lives

...?Changing Our Lives It has aptly been observed that every human establishes one or more goals and targets in life, the achievement of which becomes major aim and objective of his life. It is goals that serve as guiding star to show the path leading to one’s glorious destination. If there are no dreams, wishes, desires, hopes and goals before humans, life would turn out to be drab, dull, dismal and dark. Additionally, goals create awareness, broaden vision and exposure and give purpose and meaning to life, and bring imperative alterations in the pattern of life and activities. Moreover, establishing of goals indicates how much progress has been made and how far one is from his destination. Thus, like millions of people, I have also... on...
2 Pages(500 words)Essay

The Bedrock of our Lives

...of familiarity and safety, a place that has accepted them for who they are. The truth is that family reminds us of a more innocent time in our lives, it takes us back to our childhood when things were so much simpler and safer. The second point that I make when I say that family is most important is that a large part of a person’s emotional state is determined by whether or not he or she has a happy family. It is easy to take our families for granted when we are successful, when we are surrounded by friends, when we immerse ourselves in other preoccupations. The truth of the matter is, however, when we lose our families or when family...
3 Pages(750 words)Essay

Our Children's blighted Lives

...credibility in presenting effective writing styles, the choice of words, and the structure of the arguments to ensure that these are written to evoke the needed appeal and to convince readers on the message that she asserted. Overall, the article effectively relayed the main point and message that the author originally intended. Through using appropriate support and the rhetorical elements, Goodwin was able to convince the readers that although parents seem to be applying the most effective parenting styles to support the developmental stages of children, there is still an apparent need for improvement given the statistics, facts, and evidence for violence, drugs, and broken homes that contemporary British kids allegedly...
4 Pages(1000 words)Essay

How to Live Our Lives

...Teacher How to live our lives It seems incomprehensible why so many people are wondering on how to live their lives properly. Many act as if they are lost that they do not want to do. True, there may be dilemmas in life that may be difficult to resolve but living life is not really as complex as we thought it is. The path towards a happier, healthier and less stressful life has already been laid out before us and if only we follow these paths, life would be less confusing and instead, it will be more fulfilling. Let me cite to you first the wise words of the sage Thich Nhat Hanh’s concept of Interbeing. This concept is not actually as...
3 Pages(750 words)Essay

U07d1 Boxes in our Lives

...Boxes in Our Lives Boxes play a very significant role in our lives. Our lives and existence is circulated by boxes of different kinds. Our world is abig box, which contains many other boxes, and our home is a little box in that big box. The boxes, which give us comfort and security, are our homes and our traditions. Our homes give us security and comfort by enabling us to live as we like and by accommodating us while our traditions give us security and comfort by matching us with the people of the same traditions....
1 Pages(250 words)Essay

Technology in our Lives

...Technology We live in an age where it will be impossible to survive without technology. Almost all of us have had some form of interaction with technology in our lives. It is said ‘necessity is the mother of all inventions.’ As humans learned more and more they started to find ways in order to do things more quickly and more easily. With advancements in technology it was possible to create newer technology and it is now a never ending process. Studies may have shown that despite the inventions of vacuum cleaners, washing machines and microwave ovens women spend the same amount of time on household tasks as their grandmothers did without these time saving machines. However I still...
2 Pages(500 words)Essay

Arts in Our Lives

...September 9, Arts in Our Lives To comply with the requirements of the module, one had the opportunity to go to the Georgia Museum of Art, to view the Pearl Jam concert, and watched the film Man of Steel. The Georgia Museum of Art is located at 90 Carlton Street, Athens, Georgia. It is replete with diverse works of art presented in current exhibitions and collections. As one browsed through the different art works, there is a sense of tranquility and awe felt from viewing how artists expressed their talents and skills through varied art genres. One could not help but marvel at the different collections such as the Ceseri Collection, the Works on Paper which dates back from the 16th century, and the art...
2 Pages(500 words)Essay

Defending our lives

...Defending Our Lives ‘Defending Our Lives,’ which I must admit was an excellent choice of film to write this paper on, is an academy award winning miniature documentary that puts into perspective the struggles that battered women go through, based on the accounts of four women. These women relive graphic and emotional accounts of the violent experiences they were subjected to by the same people that promised to love and cherish them, their husbands. These women, who all come from the greater Boston region, kill their husbands in their quest for liberation from domestic violence, and all end up in prison as a result of their actions. It is while in prison that they formed...
1 Pages(250 words)Book Report/Review

How computers changes our lives

...and Figures 5 Introduction 6 Methodology 6 Result and discussion 7 Conclusion 13 Works Cited 15 Questions 16 Index of Tables and Figures Figure 1: Impact on individuals life 8 Figure 2: Computer connecting people globally 9 Figure 3: Role of computer on the lives of students 9 Figure 4: Computer as an entertainment 10 Figure 5: Computer and time 11 Figure 6: Connection of computer with standard of living 12 Figure 7: Impact of computer on the employees 12 Figure 8: Health and computer 13 Table 1: Summary of Results 7 How computer changes our lives Introduction Computer is a machine, which can be used to store data as well as to receive data. Computer is used as a tool in...
5 Pages(1250 words)Lab Report

Moral Issues in Our Lives

... Moral Issues in Our Lives It is my strongest belief that moral issues are extremely important in one’s life. As a rule, a decision that is made by a person should be guided by them. Personally, I believe that moral issues are always involved when an action of a person is able to cause any damage to other people. In spite of the fact that that is not the only instance when they are engaged, the possibility of causing any harm to others should be largely seen as an indicator that urges a person to think twice about the situation. Speaking of the issue of freedom and the times which feature the biggest amount of it, I must note that these situations mostly include conditions when I have the absolute...
3 Pages(750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Advertising Appeals to Our Imperfect Lives & to Our desire to satisfy ourselves for FREE!

Contact Us