This is a recommendation report that compares two prospective sea front or river constructions for one city with the purpose of attracting tourists. The West Pier is a well acknowledged pier in Brighton, England…
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West Pier was Brighton's second pier, connecting The 1823 Royal Suspension Chain Pier and was considered one of only two Grade I documented piers in the UK, apart from Clevedon Pier (Royal Town Planning Institute 1900). The necessity to restore glory has seen Brighton i360 conception. The i360 is a designed 183-metre (600 ft) watching tower constructed within the seafront of Brighton, next to the West Pier. Strategy and plan were submitted in June 2006 and were accepted by Brighton and Hove City committee on 11 October 2006 with building projected to commence in 2007. The comparison is drawn in that while Brighton and Hove's i360 seafront observing tower develops the West Pier strategies to be reassessed. 2. Background Due to adversity of weather pattern that has been limiting tourism industry or limiting tourist to particular seasons. The building of i360 would cut the barriers and allow tourism throughout the year. This would be possible due to an aerodynamic pod, heated in winter, air-conditioned in the summer and accommodating more than 200 persons at a time. This is an opportunity to allow growth in Brighton and Hove after the fall of West Pier (Best 1974). A conservation team searched for new concepts to salvage Brighton and Hove’s deteriorated West Pier. The West Pier Trust drew up a brief for architectures to submit new plans to save the construction on Brighton’s sea front. At the trust’s yearly general conference, Chairman Glynn Jones supposed a successful strategy must harmonize the proposed i360 watching tower had to be constructed and become successful (Leo 2013). 3. Presentation of options Presentation choices involve assessment why the tower building would be recommendable as a tourist site. In this section, the concept of view is put under consideration and the new pier compared with the old one. 3.1. The Observation Tower An observation tower is a construction applied to view events from an extensive reserve and to generate a full 360 degree variety of vision. These structures are typically at least 20 metres (65.6 ft) high and constructed of iron, stone, and wood. Many contemporary towers are also utilized as restaurants, TV towers, or churches. At 175 metres tall and incorporated with an observation pod approximately 141 metres, the i360 will be Britain's uppermost observation tower remote of London – higher compared to the London Eye (Else 2013). At about four metres broad, the i360 has a willowy, elegant plan. Located on the edge of the Grade II* Regency Square, this structure will make an optimistic benefit to the Regency Square Conservation region, adding optical interest and improving its appearance and character. At the base of the pier will be a shop and hospitality structure and a restaurant and cafe serving for up to 400 persons. Intended to use as little power as necessary over its existence, the Brighton i360 is not merely a great experience for tourists, but will avail social and ecological benefits to Brighton & Hove. The observation tower will be a stylish 21st
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