(Professor) (Subject) Types of Newspaper A morning without a newspaper is unimaginable, for over five centuries it has consistently been a part of our mornings. Another amazing fact about newspaper is that nothing can be more historic as yesterday’s newspaper…
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There are different types of newspapers and they can be classified in different ways. Classification based on frequency The frequency of the newspaper being published is one of the most common ways of classifying the newspaper. Based on the frequency of its publications newspapers can be classified into: Daily Newspapers This is the most common type of newspapers. Daily newspapers are published everyday and cover important news from the previous day. It also carries information regarding the current day. Daily newspapers are the most circulated and read in the whole world. Normally it is published aiming to reach the reader everyday morning. The target audience of a daily newspaper is vas. They target every market segments which includes all demographic profile. But there are also afternoon and evening newspapers that carry breaking news from the current day and are aimed at office workers and commuters (Ric Publications, 1993). Examples of daily newspapers are New York Times, New York Post, Washington Post, etc. Bi-Weekly Newspapers Bi-Weekly newspapers are published twice a week and can be general or content specific newspaper. These papers in most cases interpret or put forward the news in a different way. They do an in-depth coverage of general news when compared to daily newspapers and style of reporting is also different. The target audience may vary depending on what the paper is covering. Bi-weekly papers can be community or a group specific newspaper which only concentrate on the news related to the community or the group. The Dartmouth Review is an example of a bi-weekly newspaper which is published twice a week at Dartmouth College. It concentrates on news related to the college. The Jewish Journal is another example of a bi-weekly newspaper which is a community sponsored newspaper and covers news related to the Jewish community. Weekly Newspaper Weekly newspapers are published once in a week. These have smaller circulation than daily newspapers. They mainly cover local news and community based news. They are usually based and limited smaller areas such as towns and cities. There are very less national level weekly newspapers. They adopt a niche strategy and target a specific market. For example a weekly newspaper may target only sports, advertising (free ads), etc. Examples of weekly newspapers are Florida weekly, Honolulu Weekly, etc. Classification based on the news covered Newspapers can also be classified based on the news that they cover. They can be mainly classified into: National Newspapers National newspaper is one which circulates through out the country. Each country has newspapers that have their presence in the entire country. They mainly cover the national news and the international news. The .local news is also covered but not in detail. News of national importance is given primary importance and makes up for the majority of the news covered. The New York Times and The Wall Street Journal are examples of national newspapers. International Newspapers There are not many newspapers that can be categorised as international newspapers. To be an international newspaper the paper must concentrate primarily on international news which not many newspapers do. International Herald Tribune is one of the newspapers that can be categorised. Also there are some national newspapers who release the international editions of their papers. Regional/local Newspapers Regional or local newspapers target regional news
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The conclusion from this study states that providing examples of the media influence in this study, one can quote the instance of the Obama campaign for change as his dictum that he brought about when he came to power. He has started his political campaign to become the President of the United States well before he took oath as one.
A hundred or two hundred years back, most of the political and economic domination came through swords and bullets. This is no longer true. In these years, science and technology have made rapid strides. At most places, machines have taken over manual labours and that is how productivity has grown manifold.
Today, I will show you how devoting just a few more minutes per day to reading the newspaper - either in print or online - can improve your life. Finally, there is evidence that newspaper reading makes us better citizens.
1) Saving money. Knowledge of where to shop and where the sales are saves money.
There are rising concerns that the internet is slowly replacing conventional news sources. However, this does not undermine the fact that there are still some devoted newspaper readers. Consequently, there is a need to examine why some people still depend upon this form of media for their information. The essay will evaluate whether community newspapers are still viable toady and in the future.
Woody Allen stated that "more than any other time in history, mankind faces a crossroads, one path leads to despair and utter hopelessness, the other, to total extinction. Let us pray we have the wisdom to choose correctly".
The fate of newspapers stand at cross roads and the choice is to be associated with the past or with the future.
The newspaper business is in peril of becoming obsolete because of the nature of the information that is available online. In using technologies such as online social networks, newspapers can explore ways in which to take advantage of all the ways in which to exploit the
Fast-moving Consumer Goods (FMCGs) is one type of consumer market. These are generally high volume, low unit value goods that have a fast repurchase cycle. Perishable food items like packed meals, fruits and vegetables, media periodicals such as newspapers, etc are good examples of this type.
Field Force Analysis for the newspaper industry 7 7. Reason behind Indian newspaper industry is not facing the same 8 challenges as those in the developed economies 8. Conclusion 9 9. References 10 1. Introduction: With the continuous evolution of electronic and digital media as well as more and more expansion of internet across the world mainly in developed countries, the importance as well as existence of the newspaper is now started to downgrade rapidly.
Fast-moving consumer goods (FMCGs) is one type of consumer market. These are generally high volume, low unit value goods that have a fast repurchase cycle. Perishable food items like packed meals, fruits and vegetables, media periodicals such as newspapers, etc are good examples of this type.
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