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Rhetorical Analysis - Essay Example

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Rhetorical Analysis of the Obama Job Speech Editorial From Daily Press Mr. John Fredericks is a long standing member of the Daily Press Editorial team and has published countless political editorials for his newspaper and is a person of note when it comes to hard hitting yet respectful editorials…
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Rhetorical Analysis

Download file to see previous pages... In this case, he found himself writing about President Barack Obama's job speech. He is a man who has heard it all before and has grown weary of Washington politics but he knew better than to ram his personal opinion down his readers throats. He chose to let his readers judge the president's speech for themselves. This was the message he delivered in his editorial and I must say that he presented good arguments that could persuade any reader to agree with him about the inefficacy of the Obama job speech. He analyzed all the important aspects of the speech. What he thought was effective, discussion points that he believed were of importance but were skimmed over in the speech, and other topics the president covered which may not be of any real benefit to the people of America. His point of view is conveyed with such strong sentiment and sympathy for the working class people is geared towards opening the eyes of his readers. Fredericks asks his middle class readers to not be the blind followers that the President Obama believes the American people to be. Instead, he is asking the working class to learn how to say no to the president. He asks the readers to look back on what we should all consider to be the failed policies of this administration that did not do anything to stimulate the economy but rather, added to the already heavy tax burden of the people. His editorial has an ethical appeal about it. Instead of appealing to their pathos directly, he presents the readers with sentence, that are sure to appeal to and engage his readers emotions upon reading it. Take for example the following statement from his editorial: The style and delivery of the president's address was true to form: fiery, powerful, passionate and exquisitely conveyed. It's the substance of his message that's the problem. Mr. Obama offered more of the same policies that got us into this mess in the first place: deficit spending and government-sponsored job creation initiatives. He called his plan the American Jobs Act. (Fredericks, Editorial: Obama's Job Speech -- There He Goes Again, DaliyPress.com) For this particular editorial, he employs the Intrinsic Ethos. Although Mr. Frederick is not a seasoned politician, neither is he on the political staff of any politician, he has the ability to intrinsically convey his thoughts and sentiments regarding President Obama's job speech because this is a matter that directly affects him through his job as a reporter. The speech also affects his family directly because of the lessened buying power of the U.S. dollar that comprises his salary. He is a man who works hard for his living and is worried about whether he will still have a job tomorrow. He worries about the thought that he could lose his job and he would have nowhere to turn. He is the kind of man who, because of the nature of his job, knows that less government interference in the affairs of the economy would actually lead to a resurgence of jobs and a stimulated economy. It is very easy to understand why his logic can easily persuade the reading public to believe in the weakness of President Obama's job speech. His claims sound highly valid and reasonable and the proof that is needed in order to believe the inefficacy of the president's job plan can be seen in everyday life by the common man. His writing style does not merely ride on the strength of the emotions he created within his audience (pathos) or the status or credentials of Mr. Fredericks himself ...Download file to see next pagesRead More
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