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CIO website review - Essay Example

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Summary
The main purpose of this website is clear: to deliver news. The structure of the website is quite complex, but is easy to follow. In other words, it was probably difficult to set up, but it was set up to be user-friendly (CIO, 2008)…
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ITM 301 - Principles of Information Systems in Business and Organizations Module 3 - Session Long Project Summary of Its Structure and Purpose
The main purpose of this website is clear: to deliver news. The structure of the website is quite complex, but is easy to follow. In other words, it was probably difficult to set up, but it was set up to be user-friendly (CIO, 2008).
Its Overall Look and Feel and Apparent Target Audience
At the top, one will find a large banner ad, the name of the website, and a variety of different tabs that will take the reader to other areas of the website. At the bottom, one will find links to other areas on the CIO website or to sites in the IDG Network. In between, one will find the following sections: Technology, Leadership, Breaking News, White Paper (featured), Top Stories, Advice and Opinion, What's Hot (Feature, Special Report, Expert View), Popular Stories, White Papers, Videos, CIO Executive Council Outlook Series, Data Points, More News, Connect, Special Coverage, Webcast, Solution Center, Resource Center, Bonus Links, Featured Sponsors, Sponsored Links, and plenty of advertisements (CIO, 2008).
The target audience of the website appears to be, specifically, CIOs. This website would also appeal to other information technology professionals, as well as to business executives (CIO, 2008).
What You'll Find Useful about This Site
This website contains a ton of good-quality, academic information that could be used to write academic papers or that could be used hands-on in the workplace. Furthermore, it is easy to navigate (CIO, 2008).
Links I Followed Up On or Intend To
I clicked on the link under the first heading on the page. The story was entitled "Does a Manager Need to be Tech-Savvy" and it was introduced with a storyline that looked appealing. It read, "To listen to the techies, any IT manager ought to have deep technical knowledge about everything in the knowledge domain, whether it's network performance or code optimization. Or so the prevailing wisdom goes. When push comes to shove, though, your techies would far prefer that you fine-tune your management skills than compete with them on technical know-how" (McAlearny, 2008, pg. 1).
I intend to follow up on some of the other links in the future. These include White Papers, What's Hot, Solution Centers, and Resource Center. All of those appear to be of special interest (CIO, 2008).
Things I Find Interesting
In addition to the sections I listed just above, I find it interesting that so many white papers are available on this website. Those are very hard to find for free. Also, it is really easy to find what you are looking for (CIO, 2008).
Bottom-Line Evaluation of Its Value
This website is very valuable. It contains the latest relevant news and a lot of good-quality, academic resources that can be used for school or applied hands-on in the workplace. This website is a must for CIOs, information technology professionals, and business executives (CIO, 2008).
References
CIO. (2008). CIO. Retrieved September 6, 2008, from http://www.cio.com
McAlearney, S. (2008). Does a tech manager need to be tech-savvy CIO. Retrieved September 6, 2008, http://www.cio.com/article/447783/Does_a_Tech_Manager_Need_to_Be_Tech_Savvy_ Read More
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