We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

How social commerce help business - Essay Example

Comments (0)
Summary
How Social Commerce Help Business Introduction Social commerce is often considered as an emerging tool assisting businesses to execute their operations with a better communication facility. To be more specific, social commerce is regarded as a process of performing business transaction through internet technologies…
Download full paper
GRAB THE BEST PAPER
How social commerce help business
Read TextPreview

Extract of sample
How social commerce help business

Download file to see previous pages... Social commerce is a process of utilizing social media with the intention of facilitating businesses to perform marketing, buying, selling as well as sharing of products and/or services in both online and offline market segments (Zhou, Zhang & Zimmermann, 2013). In the recent business scenario, social commerce is identified to play an important role for businesses to perform their activities in the worldwide market segments in an efficient manner. Social media including Facebook, blogs and YouTube among others are used for promotion purposes and also for executing business transactions by firms with the targeted client base with the motive of improving its overall effectiveness and competitiveness (Zhou, Zhang & Zimmermann, 2013). Emphasizing on the notion that social media technologies are recognized to be playing a significant role towards the development of businesses, the paper will intend to emphasize on the factors which are deemed to be responsible for the success of social commerce in the contemporary business era. Success of Social Commerce In the present business environment, the development of technologies and the rising notion of globalization have been observed to intensify market competition. Moreover, consumers in the worldwide market segments are observed to be driven with modern technologies. In this respect, organizations, in order to execute their business activities proficiently and competently in international market segments should adopt the tactic of social commerce. It has often been affirmed that social commerce will assist business organizations to appropriately target worldwide consumers and maintain long run association with them with the virtues of the minimized gap between customer demand shifts and organizational service deliverance. It is in this context that organizations and customers with online technologies are facilitated with the opportunity of exchanging information in relation to products and/or services in a time and cost efficient way. Moreover, the customers will also be able to acquire important information from trusted individuals about buying and selling decisions. In this context, organizations using social technologies will be able to provide consumers with enhanced shopping experiences in comparison to the organizations focusing solely on traditional approaches. Hence, social commerce also aids in developing a better relationship with consumers (Zhou, Zhang & Zimmermann, 2013). From a theoretical perspective, it can be affirmed that social commerce is a tactful blending of social networking technologies along with e-commerce. There are certain drivers which are seemed to be responsible for the development of social commerce. In this regard, the technological factors are considered to be a major factor responsible for the growth of social commerce. Moreover, the rapid progress of technology and communication sectors can also be identified to have increased the essentiality for organizations to adopt latest technologies in order to execute its business activities successfully. The government of a country is also perceived to formulate as well as implement policies and regulations with the intention of supporting technological development and Information Technology (IT) (SAGE Publications, 2005). It has often been argued in this regard that social comm ...Download file to see next pagesRead More
Comments (0)
Click to create a comment or rate a document
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
E-commerce. Social Networking Sites
Facebook With 750 million active users (USA Today 2011), Facebook is undoubtedly the current market leader in the field of social networking sites. Established by former Harvard student Mark Zuckerberg in February 2004 as The Facebook, the site changed its name to Facebook in August 2005 and soon established itself as a major player in a field that was being led by Orkut and MySpace (Mashable, n.d), attracting users with its exclusivity and clean-interface.
11 Pages(2750 words)Essay
The influence of e-commerce on the Modern Business
With the continuous technological innovations fuelling an expanding range of e-commerce services, the future of e-commerce may well be the standard method of doing business rather than the alternative that it is today. This report discusses the significance and nature of e-commerce, the scope of transactions served by this service, the advantages e-commerce enjoys over traditional commercial transactions, and prospects about the future of e-commerce.
28 Pages(7000 words)Essay
E-Business and E-Commerce Project
The process of establishing an e-business is risky and requires many changes in business process and strategy to be successful. The intent of an e-business is to generate income, strengthen service and limit price by expanding using the internet. The prospects of online trading have substantial revenue and its realized when the services perform for the business.
8 Pages(2000 words)Essay
ROI social commerce
More specifically, it refers to the activities aimed at getting people to like the products on Facebook, retweet the promotion code posted on Twitter account and so forth so as to enable the deal get adequate traction to achieve the intended purpose. It could also involve customers writing reviews on the products bought from a company in a similar manner books receive reviews on Amazon.com.
8 Pages(2000 words)Essay
Success in Social Commerce
However, even a cursory student of social commerce knows that success in social commerce means much more than that. Hence, it is not a wonder that many online businesses are simply oblivious of the fact as to how to exploit and channelize the overall potential of social commerce.
7 Pages(1750 words)Essay
E-commerce law
The definition of electronic commerce can be found in Internet Tax Freedom Act as “any transaction conducted over the Internet or through Internet access, comprising the sale, lease,
24 Pages(6000 words)Essay
E-Commerce Critique Business Structure and Model
Lightened changes in information technology, especially in previous one ten years, has given the new concept of marketing in which buyer and owner do not see one another personally nor see the goods physically. The whole transaction is carried out with the aid of online communication. The complete deal is carried out by usage of a computer.
10 Pages(2500 words)Essay
E-commerce and e-marketing for Book Bunkers: You are an e-marketing and e-commerce consultant. Mary and Joe Johnson, the owners of Book Bunker, have hired you to help them create a comprehensive plan to utilize social networking in their marketing and adv
The paper begins with definitions of social media and Web 2.0 and the way companies can utilize them to increase their online presence and improve their
5 Pages(1250 words)Essay
SocialCommerce : How can business use/integrate social commerce as part of their e-commerce
From its origins in its being solely intended for communications, it has morphed or evolved into so many applications. Before, big companies were reluctant to put up Web sites for their products
2 Pages(500 words)Research Paper
How can microeconomics help small business owners
Macroeconomics is derived from the Greek word “makros” which means large. This is the study of the overall aggregate and average of the entire economic system. It deals with aggregate national income,
3 Pages(750 words)Essay
Let us find you another Essay on topic How social commerce help business for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us