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Case - based analysis of eBusiness/eCommerce business solutions - Essay Example

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Ecommerce Name Date Course Institute of affiliation A term ecommerce for any given type of business involves the transfer of business across the internet. Here, it is pertinent to note that ecommerce covers a wide range of business from the sites that are based only for consumer, music and auctions to goods and services that involve business trading between corporations…
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Case - based analysis of eBusiness/eCommerce business solutions
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Case - based analysis of eBusiness/eCommerce business solutions

Download file to see previous pages... This essay will illustrate and report on how solutions for eBusiness can benefit organizations (Chaffey, 2011.p.123). Again, the report goes further to outline ecommerce essentials. The essay will cover wide range of topics as digitals marketing, innovation, privacy and trust, e-security, the use of social media marketing and lastly framework for customer relationship management. Most importantly, it is vital to reckon that B2B which is electronic commerce business unlike the usual electronic commerce between customer and business. It follows that the above type of business deals with thousands or even hundreds of business as either suppliers or customers. With the electronic use for the above transactions is far much better than the usual traditional methods business transaction. It pertinent to heed that commerce is usually cheap, more convenient and faster when it is implemented properly as opposed to the battering of products as in the traditional point of view. Considerably to some extent, the road to creating an online business that is successful can prove to be difficult if the ecommerce principles are not correctly followed. Understanding and researching on the guidelines is essential since it makes one to implement an e-commerce plan that will be successful. However, the above issue is one important reason that this reports is addressing. Before staging an ecommerce, it is vial for the company to identify the shopping cart. For an ecommerce to be implemented, it is worth noting that shopping cart software should be implemented. Precisely, shopping cart software enables the customers to purchase services and goods; the software can go further to tract customers and centralize all aspects of ecommerce to a one cohesive firm (Grappone, 2008.p. 12). After having an idea in mind on the type of shopping cart too implement, it is pertinent to choose the one that suits one’s use. Preferably, turnkey solutions are the proven software since they are cost effective in terms of building, maintaining and editing an online store. An online shopping carts work easily and effectively for instance, one needs to enter in any online store, access the products of his or her desire and then place it into the virtual shopping basket. Once through with the browsing, it is important to click checkout and what waits is a step that will enable the client to complete the tractions. Here the payment methods and information are provided. It is vital top find a niche production that clients cannot access in the shopping departments or mall before commencing an online business. After which the shipping criteria will be put into considerations. Another deal is the means of accepting the online payments. Online payments to some extent entail the acceptance of credit card and obtaining merchant account through a gateway that is online. Alternatively, payment methods will depend on the size of the site, for instance smaller sites usually stick to simpler payment methods lie the PayPal. Lastly, it is significant to have a good strategy for marketing that will drive the targeted traffic to your sites (Tapscott, p.12). Further means of enticing the customers who repeat can prove to be beneficial. Another advice to those who are new to ecommerce is that it ...Download file to see next pagesRead More
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