Judy Wicks' Approach to Business, from a Theoretical Perspective - Essay Example

Judy Wicks approach to business, from a theoretical perspective Her approach to business was based in capitalism after she tried all other odds of business approved successful plans in the business sector. With the aid of all suitable business foundations she was very composed into making it to the top in her business field. From this she can be characterized as an entrepreneur. An inborn entrepreneur who can rise out of nothing to something due to her own effort and continuous practice in what she does. In her white dog café she can be seen to be an optimistic woman ready to try out new products for the expansion of the business. According Wicks (p185- 186), it was always her initiative to make sure that the business provides services that outnumber the market in her place of professionalism. With such angles of idea she specifically states that the top secret is to connect your heart and ideas in one place. This means that as much as you may be professional in your business. Whatever, you do must come from within you. The connection not only brings success along with it but also the inner satisfaction and what for product from you from the society. The bottom line theory then comes into effect, with its aspect that the business must be maintained longer wise in it economical, social and environmental aspect. She is an enthusiastic but genuine entrepreneur, and with the society puts total trust in her businesses. She recognized her feminist potential that lied within her. She can be characterized as an alpha female which put her in control and in her power and authority she is able e to conquer all odds in business. On the same Judy’s approach to business entails her making decisions with stakeholders in the business fields that she is involved in. In this regard, her social responsibility is relevantly associated with the services that she provides in the society. For instances the products that her business provides entitle her to take responsibility if at all any challenges are brought by it to the community. For instance the stake holder theory will provide means of handling clients that may be victims of food poisoning as a result of taking meals from the White Dog Café, (Wicks p. 70), states. Moreover this is seen when she considers and speaks about satisfying the social needs in the society and giving the community what it needs that what it desires. The social theories incorporated in her business go in line with making sure that the products and services the business provides are more beneficial to the than just creating an economical balance gain. This comes in hand with the CSP theory that looks into the economical function of the society. In this relation the theory features the cost values that products are presented with in the market to make sure that the market prices are suitable for all category persons in the community. Reasons This is because she is a female entrepreneur who focuses on ecology, economy and social justice. Mainly because as a business woman she intends to create a platform with a business standard that will keep record and crate a trait for other entrepreneurs who are upcoming and mostly those who will look up to her skill and professionalism in the fields that she is in. entirely Judy relates her services to healthy natural, socio-economical and cultural responsibilities that the company must face when dealing with the community. In reference to, (Wicks, p. 202), through the simplification of such approaches in her businesses she is able to stand tall and become one of the lead entrepreneurs in the community. She is able to maneuver through the business field and come up with new ideas and products that will challenge the growing market. A practical use of the theories that enhance the advancement of business growth is effectively used. How Judy view businesss responsibilities to each of the various stakeholders, in terms of the concepts/readings/films we covered in class? The stakeholders that may be involved in the business are like the local government, reliable potential customers, competitors, suppliers, company workers and owners. To each of the various stake holders she views them as her business strength fields that create a platform that she desires for her business to grow bigger, such as the local farmers in the community that she buys her raw materials from. Through this she also promotes the community economy by keeping the revenues running around it. Her responsibility therefore lies in promoting the local business arenas so that she may get market for her product as well. She must maintain sustainability and keep building the business economical network around her environments. To her competitors she must make sure that the product that she gives u outdo any other for her to stay at the top, in relation to that when she maintains competition so does the market around her grow. To the suppliers who are her stakeholders she owes them the duty of care and responsibility in making sure that she pays out her dues in time. Some stakeholders like the government and company customers are reliable stakeholder that without them the business may turn out to be sour. For instance Judy views the local government is a major factor in the establishment other business through them the grounds and permit out the business were provided. She therefore owes the ma duty of providing legal services and of a good standard to the community that it is serving and still gaining from. They all make a chain of flow in business. Judy Wicks therefore makes sure that she links all of them in one successful line that she tries every day to sustain and keep alive. In addition all stakeholders also have a responsibility to perform towards any formed and actively exciting business. Ethical principles that seem to capture Judys behaviors during the course of her business career A business should provide just and fair services to the society as much as it may consider its economical returns and profits from its customers. Judy Wicks is determined to provide services that are aiming at giving the community an equivalent solution to its needs. Through this she embraces the social responsibility that the Pyramid of Cooperate Social Responsibility upholds. Other principles that she embraces are the fact that she must keep her local community growing towards economical standards that will eventually merge with the world economy and to provide a reliably active market field for business. Examples and direct quotes from Judys book to illustrate the points An encouraging quote that Judy Wicks uses the quote that says, “Change begins in the heart of the entrepreneur. It is the power of love and compassion that bring transformative change." Another exciting quote that she might have borrowed from Carl Jung a psychologist says that "the longest journey is from the head to the heart". Another quotes in based on the feminine factor the she had and what she is right now based on the principle of confidence in business. According to Wicks, ‘girls are losers. Boys play the important roles, and girls just stand by to cheer them on’ (13). How Judy sees the local living economy movement solving some of our social problems? Through those movement Judy Wicks see through that some restrictions and regulation that moderate business operation are brought into operation. Through such rules and regulation the society is protected from economic, social and environmental harm that it might have been exposed to. Through these movements economical standards are required to be observed by business owner and it helps in maintaining the economical level. Where such economical levels are observed not to drop then the society is prevented from facing an economic crisis. In relation to, (Wicks, p. 18), the movements help in making sure that the community adapts to the aspect that there is need for community organization. Through such movements the community is able to organize itself. This may be environmentally, structure wise or social. The movements create competitive marketing fields for upcoming business in the community. Opinion I agree with her, because where business operations are in progress without any rules and regulations to govern them, then the economy may be growing big as the society suffers through the consequences of massive economic growth. The other reason why I agree with Judy Wicks is that for a local market to be active and growing it must be evident that there are movements that help it to grow. Works Cited Brusseau, J., (2015), The Business Ethics Workshop, v. 1.0, Wicks, Judy. Good Morning, Beautiful Business: The Unexpected Journey of an Activist Entrepreneur and Local Economy Pioneer. White River Junction, Vt: Chelsea Green Publishing, (2013). Read More