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How Coca-Cola Motivate Its Employees - Research Paper Example

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Summary
The researcher will be seeking out answers to the following questions: How does Coca-Cola motivate its employees? What are some of the workforce trends that this organization needs to address? What can similar organizations be used as a benchmark?…
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How Coca-Cola Motivate Its Employees
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The researcher states that since its inception in 1886, Coca-Cola had been patronized by millions of consumers globally. Now in its 129 years of business existence, Coca-Cola has announced organizational changes to enable sustaining market leadership in a mature market. The ability of the organization to institute strategies that adapt and adjust to changing needs of the times affirm their competencies of its leaders to manage change in an ever-transforming global environment. Previous news items announced Coca-Cola’s strategic changes in terms of reorganization of operating structure, as well as changes in leadership compositions.

Other ventures in acquiring beverage companies were also noted; in conjunction with venturing “into unfamiliar territories, hoping for potential future growth”. The Coca-Cola Company has reported providing its employees with a comprehensive benefits package which includes the following: health and welfare, protection for the unexpected, workplace incentives, adoption assistance and quality-of-life benefits, and finally, financial rewards. Under the health and welfare benefits, the official website of the organization stipulated that the following incentives are provided to the employees: “Medical, Dental, Accidental Death & Dismemberment, Group Life Insurance, Dependent Life Insurance, Flexible Spending Accounts, Business Travel Accident Insurance, Short-Term Disability, Long-Term Disability, Survivors Benefits Program and an Employee Assistance Program with confidential counseling services”.

Moreover, the financial rewards include educational benefits, retirement plans, discounts and conveniences, rewards and recognition, as well as Matching Gifts Program. The current workforce was reported to include as much as 130,600 associates and more than 700,000 system employees worldwide. With diverse plans to expand into other unfamiliar territories, it could be deduced that the workforce would continue to grow and would adapt to the changing needs of the times. From among the announced changes, the composition of leaders was noteworthy.

The North America market was divided into two (2) operating units: Coca-Cola North America and Coca-Cola Refreshments, which were led by newly appointed leaders. Likewise, another operating structure, the Coca-Cola Americas, was reported to cease in existence; where the affected structure, the Latin America group was allegedly transferred under the jurisdiction of Coca-Cola International.

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