Growth of Cirque du Soleil as a Company - Essay Example

Uncovering your elements offers counsel, enlightenment, and practical real-life applications to help you do this deliberately and systematically (Sir Ken Robinson). Passion or talent is a driver for excellence in all fields. The element in this case is where natural talents meet passion. Cirque du Soleil is successful owing to the efforts of one, Guy Laliberté, together with his good friends’ effort to become circus performers, and marvel the world at doing so. They penetrated the cultural hindrances by becoming diverse in all their performances. Evidently, we can see that their talent was inbuilt even though they penetrated the global scale, and in this case, Guy was able to unify the group. Through this, they were able to target specific markets with products aimed at marveling at a particular audience.

Corporate citizenship forms a critical basis for the growth of Cirque du Soleil as a company as well as a group. Since its main goal is to marvel and capture the hearts of its audiences, Cirque du Soleil sorts of polishes its efforts to entertain, applying diverse concepts which focus on various cultures on a global scale. Owing to this, it is important for Cirque du Soleil to register as a good corporate citizen, from a global perspective, in order to foster good communication and understanding wherever they perform their various shows. 

Through this, they were able to transcend all barriers of language, and also culture. This ideology is particularly common in military planning because of ‘groupthink.’ It reinforces the manifestation of rigidity tendency to neglect unpalatable information, and the adherence to existing plans longer than the circumstances justify (Booth, p105-108).

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