Amazon and alibaba compare this two company and analysis - Essay Example

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The international business environment in twenty first century has become very complex, dynamic and interdependent on a number of factors (Ghemawat, 2001). International business environment (IBE) has the distinctive characteristics, which are attached to international business…
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Amazon and alibaba compare this two company and analysis
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Download file to see previous pages Due to the rapid change of the business environment the organisations have to understand the political, social, economical, technological, environment and legal condition of expanding markets. These foreign markets have augmented the probability of failure for the organisations and there are several examples pertaining to unsuccessful foreign ventures (Jaffe, Nebenzahl and Schorr, 2005). Hence, it is significant for an organisation to study the market condition of a new target market of an emerging country before commencing with the international business plan.
IBE has changed over the years to such an extent that the organisation in the foreign markets has to amend their management styles and devise strategies to operate successfully. Though there are several risk factors associated with expanding a business internationally but the organisations perceives the international markets as opportunities, which assists in growth of the business (Sirmon, Hitt and Ireland, 2007). In order to achieve the predetermined goal, the organisations aim at producing specialized products, which have huge demand in the intentional markets. In this process they utilise the resources that are available worldwide (Gupta, 2013; Nandi, 2010). The business often experiences severe challenges in the international markets such as issues related to legal, social, political, technological and cultural system in the global context. Hence, global management is required to develop strategies that help the organisation to sustain in long run in the international grounds. The organisations have to make huge investments in the international markets to as to compete with their rivals and increase the markets global market share (Sirmon and Hitt, 2003). Hence, the importance of internal business environments is quite clear and this report highlights the current achievements, potential for future success and business operation of two renowned ...Download file to see next pagesRead More
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