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SOR CASE ANALYSIS : Navigating Shark Infested Waters - Essay Example

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Environmentalists stress on the ecological implication of shark fin soup consumption that is greatly harming the population of Apex shark species…
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SOR CASE ANALYSIS : Navigating Shark Infested Waters
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Case Analysis In this case, the main stimuli to the organization are provided by two groups mainly consisting of environmentalists and customers. Environmentalists stress on the ecological implication of shark fin soup consumption that is greatly harming the population of Apex shark species. This has impacted the populations of oysters, scallops and clams that have declined due to a rise in Ray population (Chan, 3). The general environment includes the ecosystem which constitutes the bulk of the stimulus to Disneyland Hong Kong.

From the task environment, customers were the main group that provided the pressure for the management of Disneyland Hong Kong. Among its main customer group, specifically the children, signed petitions to boycott the theme park for its serving of shark fin soup that harms the environment. Pressure from both groups – environmentalists and customers – has put pressure on the organization to stop serving the environmentally detrimental food item. However, merchants selling shark fins have supported Disneyland in serving the controversial dish.

In this case, the organization’s management is the main internal entity that has authority and hence, a say in whether Disneyland Hong Kong will serve shark fin soup or not. Since the organization is the main point of target, its management has the greatest responsibility to sort out the matter. Disneyland Hong Kong has its own ethical codes and the organization believes in environmental conservation and environmental sustenance. Its corporate policy regarding CSR (corporate social responsibility) projects is the main code that addresses the treatment of the key stakeholders of the organization including the communities in which it operates as well as the environment.

However, its current decision to serve shark fin soup which is shown to have a negative impact on the environment seems to be conflicting with its own CSP policies that relate to the communities, environment, and conservation. Disney spokespersons are another important individuals who speak on behalf of the organization and constitute important internal personnel from the organization. In any case, Disneyland Hong Kong’s CSR policies reflect useful insights regarding the organization’s stand on environmental protection and the shark fin soup matter.

Due to much pressure from conservationalists and environmentalists, Disneyland Hong Kong decided to remove the dish – shark fin soup – from its wedding menus. This move was to reduce criticism from the opposing groups (Chan, 3). However, the issue was still present as the soup could still be served to guests upon request. The organization stated that any guest requesting for shark fin soup will be handed a leaflet mentioning the detrimental effect of shark finning on the species populations.

The most notable aspect of Disneyland Hong Kong’s response was the sourcing of shark fins from reliable suppliers who were also responsible. This technically meant that shark fins would be acquired from only three species that had been present in the international agreements. This ensured that no endangered or threatened species of sharks were used for acquiring the shark fins. This could potentially help mitigate the negative public opinion on the matter.

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