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Selling CalciD-Bifos - Essay Example

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Summary
 The writer of this essay "Selling CalciD-Bifos" discusses If he was to produce an osteoporosis drug, he will call it “CalciD-Bifos”. The name will play an important role in the selling of the product, making clear that it contains the important elements in the prevention or treatment of osteoporosis…
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Selling CalciD-Bifos
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Extract of sample "Selling CalciD-Bifos"

 There may be a lot of drugs already with established names and quality assurance but CalciD-Bifos can boast of the complete elements needed for osteoporosis and as an introductory product, a low cost that makes it affordable to a larger scale of customers. Low cost and quality seldom go together so that the success of the product is solely dependent on these factors.With the rising awareness of people and attention to their health, the need for osteoporosis drugs would be highly feasible.

This will not only be true to older customers but to the young also because the drug can be used as a preventive measure so that a wide array of customers is foreseen. Osteoporosis drugs are often expensive so that the low cost of CalciD-Bifos will be a big factor in its success. Many people would be able to afford and avail of it especially for the prevention of the said disease to prevent more expensive treatments. To reach this goal, there will be advertisements on all media available to inform the people of the existence of the drug and its benefits.

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