Nobody downloaded yet

Strategic analysis of a company and its competitive environment - Essay Example

Comments (0) Cite this document
Strategic Analysis of Mark & Spencer and Its Competitive Environment Instructor Date Report Marks and Spencer are a major U.K. multinational affiliation that has its headquarters in Westminster, London. It owns approximately seven hundred retail stores in the U.K…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96% of users find it useful
Strategic analysis of a company and its competitive environment
Read TextPreview

Extract of sample
"Strategic analysis of a company and its competitive environment"

Download file to see previous pages This company is also renowned for exemplary quality value for men’s clothes that have unique and classic models. Notably, M&S competes in the highly competitive market for domestic products and the food selling industry, in comparison with other food-selling retailers, who sell products from fresh groceries and meals, both readily and partly. The company has substantially invested in online marketing to maximize its sales of domestic products. M&S is the foremost company in the Britain that inculcates self-client service. It is advancing in men’s wear and children’s wear market at a high rate. Approximately, each week, the tally of shoppers that visit M&S exceeds twenty million in the totality of all M|&S retail stores. To serve such a huge number of clients in M&S’s six hundred stores in Britain, the affiliation employs a workforce body of seventy five thousand staff globally. The M&S store receives significant competition from its rival stores. The extent of rivalry in the company immensely augmented with entry of similar firms into the ritual of attire; where such companies as the Oasis and Gap provided contemporary fashion, whereas companies such as Matalan and George introduced the same merchandise at low prices. The augmented rivalry that struck M&S in the 1990 epoch was because of their clothing in stock being notably common and their competitors stocking diverse fashion and minimized the competitive advantage of M&S (Collis 2008). This intimidated the identity of their brand that had been an emblem of reliable, quality, and reputation. The rivalry further increased by M&S’s fixed costs such as labor costs, warehousing expenses and a substantial proportion of their costs of operation. Relating to supplier ability, the company chiefly sourced its merchandise from British based suppliers who were ever available (M&S). The suppliers are set to differentiate their merchandise to fit the quality specifications of M&S, which induced their aptitude to stock quality merchandise consistently. Their relations with the suppliers induced a boost to their competitive advantage. The aptitude to differentiate their input affected their ability to source huge volumes of apparel that encouraged their suppliers to experience the benefits of this unique differentiation. The purchasers in the M&S context are sensitive to fashion and sustainability of design. The upper-end consumers place a great value on their favorite attire and are willing to remit premiums on attire that appeals to them. On the low-end of the pyramids, the consumers are also sensitive to price and M&S was on an augmented risk of draining market shares to affiliations that declared low prices for matching products (Harney 2012). The attires on offer from this company also seem to have close substitutes in the market, a fact that compromises their market edge. The consistency in generating fashion and quality that appeal to clients would elicit a brand loyalty among such clients; as evidenced by the company holding a significant clientele before its eventual decline. This loyalty is at stake when a disconnection results in the companies losing touch with dynamic clientele preferences. The industry where M&S functions demands that operators maintain the virtue of inculcating innovations to keep on point with dynamic clientele preferences. This is because of the ease with which rivals can replicate existing designs or produce ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Strategic analysis of a company and its competitive environment Essay - 3”, n.d.)
Strategic analysis of a company and its competitive environment Essay - 3. Retrieved from https://studentshare.org/business/1496876-strategic-analysis-of-a-company-and-its
(Strategic Analysis of a Company and Its Competitive Environment Essay - 3)
Strategic Analysis of a Company and Its Competitive Environment Essay - 3. https://studentshare.org/business/1496876-strategic-analysis-of-a-company-and-its.
“Strategic Analysis of a Company and Its Competitive Environment Essay - 3”, n.d. https://studentshare.org/business/1496876-strategic-analysis-of-a-company-and-its.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
Analysis of Vodafone and its competitive environment
An individual essay that carries out an analysis of Vodafone and its competitive environment. Table of contents 1. Introduction 3 2. Overview 3 3. Industry analysis 4 3.1 Porter’s five forces 4 4. Internal analysis 5 4.1 Resources and capabilities of Vodafone over the past five years 5 4.2 The key business strategies of the company over the past five years - Porter’s generic strategies 7 4.3 To what extent the company has aligned its resources and capabilities to its business strategies 8 4.4 Value Chain Analysis 9 5.
12 Pages(3000 words)Essay
Strategic Retail Management in Competitive Environment
tegy 16 SWOT Analysis of Harrods 16 5.Comparison 17 6.Conclusion 18 Strategic Retail Management in Competitive Environment 1. Introduction Advancement in technology and emergence of new markets due to globalization has significantly changed the outlook of the retail industry from the past few years.
16 Pages(4000 words)Essay
Strategic analysis of a company and its competitive environment
is a UK based supermarket/grocery Store Company and is one of the largest food retailers in the world. Tesco along with its subsidiaries operates stores that primarily offer food, general merchandise, clothing, and electrical products. It is also operating under the services sector of the industry and provides retail banking, financial, and insurance services.
8 Pages(2000 words)Essay
Strategic analysis of a company and its competitive environment
The company has over 2000 suppliers from all over the world. The company’s success can be attributed to their quality service, value, quality and innovation which that the company has maintained since it was started 125 years ago (Thompson 15). The company has opened branches in over 41 countries other than in United Kingdom and has well defined rules and regulations with regards to product quality, innovation and customer care.
8 Pages(2000 words)Essay
Managing Value for Competitive Advantage Company Analysis
The business environment has undergone tremendous transformation over the last few years. There has been a fundamental shift from just concentrating on economic profitability to a business mode. The key to competitive advantage is through value creation and addition to the offerings to the stakeholders.
12 Pages(3000 words)Essay
Company Strategic Analysis
Moreover, Starbucks Company markets books, music, and films through its Entertainment division and Hear Music brand. Its vision is to “establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles as we grow” and its missions statement are categorized separately towards its coffee, partners, customers, stores, neighborhood and shareholders.
6 Pages(1500 words)Essay
Strategic analysis of a company and its competitive environment
Such divergences in UK food retailing sector have influenced the researcher too take on this study while food retailing vertical of Marks and Spencer has been selected as key area of discussion in this paper. In such context, following sections will conduct internal and external business environment analysis of food retailing vertical of Marks and Spencer while UK will be locus of the analysis.
8 Pages(2000 words)Essay
Strategic analysis of a company and its competitive environment
Thomas Spencer and Michael Marks introduced the business in 1884. Having existence for over one hundred and twenty years, Marks & Spencer is also one of the productive businesses in United Kingdom and in other parts of the world including India. The business headquarter is situated in the city of Westminster in United Kingdom.
8 Pages(2000 words)Essay
Each of these components is intricately related and ultimately contributes to firm competitive advantage. Most organizations support the consumption of products and services by consumers. Hence, understanding the value chains involved in producing these products and services is the best approach to building the value of the enterprise.Effective organizations align their structure to their value chain.
12 Pages(3000 words)Essay
Competitive and Strategic Analysis
It is also considered as one of the managerial devices which have the potentiality to develop long and short term planning for the removal of constraints and complexities. It helps in the evolution of long and short term planning process. This is one of the major reasons which are known as destination marketing as it helps in the attainment of the goals and objectives.
10 Pages(2500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Let us find you another Essay on topic Strategic analysis of a company and its competitive environment for FREE!
logo footer
Contact us:
Contact Us Now
FREE Mobile Apps:
  • StudentShare App Store
  • StudentShare Google play
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • Miscellaneous
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us