Companys Social Performance - Essay Example

Company’s Social Performance Describe your company and analyze the various primary and secondary stakeholder groups, their roles, and relationships The company is a medium–sized chocolate producing corporation known as ‘St. Louis Delights’.The company specializes in the production of popular treats such as chocolate dipped caramels, with and without condiments such as pecans. The company is rapidly expanding even though at present it has only 35 employees, some of whom work on a part-time basis. St. Louis Delights currently produces more than 15,000 chocolate treats on a daily basis.

With most of the chocolates products sold by other retailers being somewhat conventional, St. Louis Delights has created a whole new line of treats that is aimed at catering for the diverse tastes of chocolate fans all over the world. So far, St. Louis Delights has produced goods for fairs such as corporate events as well as weddings and other parties. The company also creates distinctive theme –products in different seasons such as during Christmas, Easter, Halloween, and the Chinese New Year.

Recently, the company also staged a ‘chocolate tasting workshop’ so that customers could be introduced to exciting new creations produced by St. Louis Delights. The primary stakeholders of St. Louis Delights are its customers, stockholders, suppliers, creditors, and workers. Just as other corporations, St. Louis Delights has to realize profits for its principal investors. . um, apart from its website, in which the company’s clients are able to discuss their views on different products as well as company policies (Freeman, Harrison, Wicks, Parmar, & De Colle, 2010).

In this way, the company will also be able to determine what needs to be improved. This will also help company officials to learn how best to communicate with clients or catch their interest. The company could also learn how to better market its products to different sectors of the population by listening to the comments and advice of its customers. By monitoring the effect of any adjustments it makes, the company will be able to reassess its priorities as well as fine tune its methods of communication.

Recommend ways the stakeholders can influence the destiny of your business For St. Louis Delights, customers are viewed as being the single most important stakeholder group that can foment change in company strategies as well as operations. The company has been making profits that allow for further expansion due to the loyalty of customers. At present, St. Louis Delights is involved in considering the next place in which to open new branches. Naturally, this decision will be determined by the notion of where customers are most likely to want to come to.

Executives have to take into consideration the thought of where the customers are most likely to feel comfortable shopping at. The company also has to take into account the customer demographic it is looking to attract. For instance, it has to consider whether the customers will drive or walk to its proposed next franchise. In this case, it would be better to locate the franchise at an up market area that is a walking distance from residential houses. So far, it is the up market customers who appreciate uniqueness who have