StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

Business Case of McDonalds in China - Essay Example

Cite this document
Summary
The essay "Business Case of McDonald's in China" focuses on the critical analysis of the major issues in the business case of McDonald's in China based on models where the Organization is considered to possess brains. McDonald’s operates as one of the world’s largest fast-food supply chains…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER99% of users find it useful
Business Case of McDonalds in China
Read Text Preview

Extract of sample "Business Case of McDonalds in China"

Firstly, when analyzing McDonald’s as a Holographic Organisation, it must be taken into consideration whether the knowledge or information is equally shared amongst the different parts or components of the company. Herein, it is found that McDonald in its endeavour to absorb the Chinese youths tends to propagate the idea of the concern’s vision and mission philosophy to the new entrants. This creates a sense of emotional attachment to the concern of people belonging to diverse communities (Morgan, 100).

Secondly, focusing on the principle of Redundancy related to the Holographic Organization, it is found that McDonald’s in its foreign operation base in China works to formulate policies that would help in reducing the level of attrition rates. The new policy set by the firm would involve people in several recreational activities, thereby creating an amicable and friendly relationship with the employee communities (Morgan, 100).

Thirdly, in relation to the Redundancy principle as practiced, it is observed that the production of new policy sets about human resources administration in the enterprise eventually matches the needs of the external environment. The management body of McDonald’s observed that retention rates in the service sector in the Chinese region are quite low, for which there is a potential lack of absorption and sustenance of the right talent force. Thus, a new set of human resource policies put in place is taken to enhance the relationship of the concern’s service sector with its potential employees (Morgan, 100).

Fourthly, working based on the principle of Minimum Specs, the management body of McDonald’s striving to enhance the operational potential of the employees that pertain to the Chinese province is found to reduce the constraints emanating from firm bureaucratic controls. The people in the concern were rather made to feel the organization was a people’s place, which in turn helped in generating due potentials and productivity for the concern. Thus, here the managers of McDonald’s worked as enablers, thereby enabling the people to render their potential.

Fifthly, it can be observed that McDonald’s as an international concern providing fast food service works on the principle of Deutero-Learning or Learning based on the Third Loop. The Third-Loop learning process reflects the business organization to posses brains, thereby focusing on changing its existent business policies and value sets while keeping in mind the changing external business environment. The business organization in the process of adapting to the changes in the external business environment through policy and structural changes focuses on bringing out or engaging the employees to deliver their best performance and potential. The management body of McDonald’s has also learnt from the dearth of its operation in the Chinese region that the power to engage employees by involving them in creative and innovative pursuits would result in enhancing their level of loyalty towards the concern. This increasing sense of loyalty would also augment their commitment levels regarding the fulfilment of tasks rendered (Brown, Kenney, and Zarkin, 6; Shams and Jackson, 248).

The Human Resources Management team at McDonald’s focused on recruiting the Chinese people on the ‘Lover’s Day’ when a tour of the canteen was organized for the potential workers, who were also shown a corporate movie and photos of the staff engaged in a badminton tournament. This type of friendly working environment was innovated in the concern, and improvements in the organizational policies were made; they made it possible to change the mindset of the people towards the concern, and thereby enhance their commitment to the company.

From the above analysis, it can be stated that McDonald’s as an organization possess Brains, thanks to which the company has the potential to successfully adapt or change its business and human resource policies, focusing on changes in the external environment. Thus, the managers of McDonald’s concentrated on creating a friendly and home-like working atmosphere in the concern to help reduce the attrition rates and enhance the commitment level of the people.

Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Learning journal Essay Example | Topics and Well Written Essays - 750 words”, n.d.)
Learning journal Essay Example | Topics and Well Written Essays - 750 words. Retrieved from https://studentshare.org/business/1457852-learning-journal
(Learning Journal Essay Example | Topics and Well Written Essays - 750 Words)
Learning Journal Essay Example | Topics and Well Written Essays - 750 Words. https://studentshare.org/business/1457852-learning-journal.
“Learning Journal Essay Example | Topics and Well Written Essays - 750 Words”, n.d. https://studentshare.org/business/1457852-learning-journal.
  • Cited: 0 times

CHECK THESE SAMPLES OF Business Case of McDonalds in China

Analysis and consider future sources of change and recommendation for McDonals's (Hong Kong)

Change is referred as an essential aspect for any business, especially in those business houses where innovations takes place on a continuous basis and readily acclimatise to shifts in the market (Doherty & Waterhouse, 2006).... Analysis and Consider Future Sources of Change and Recommendation for McDonald's (Hong Kong) Table of Contents Overview 3 Change Management 3 Future Changes 5 Recommendations and Conclusion 6 References 7 9 Bibliography 10 Overview The term ‘change' usually signifies making anything radically different or to undergo transformation, substitution or transition....
4 Pages (1000 words) Essay

Culture and International Business

Perhaps there are no other American brands which had been patently labeled and stereotyped as a symbol of American imperialism than that of mcdonalds.... In emerging markets such as Russia, china, even including South Asia, McDonalds is considered to be a restaurant that is a class above the rest and highly esteemed as a brand.... Without doubt, mcdonalds has one of the strongest brand in the world.... Yet, mcdonalds own brand also gave the company problem that is more pronounced than any other american brands....
3 Pages (750 words) Essay

Issues Pertinent to McDonalds International Business

It aims to open at least 2000 restaurants in china by the year 2017 (Business Insider, 2014).... In its menu in china, McDonald's has also offered unusual items like spring rolls and rice and moved away from beef which is not a common part of the Chinese diet to pork and chicken.... Not just in china, in many countries, it has tried to tailor its products according to the host country's requirements.... c Kinsey Quarterly 2012, The Globalization and franchising of mcdonalds....
11 Pages (2750 words) Assignment

Unethical Business Practices of McDonald's

Yum, McDonald's apologize as new china food scandal hits.... om/articles/2/20140721/yum-mcdonalds-apologize-as-new-china-food-scandal-hits.... Parallel to this case study analysis reports relevant to the key research question and the objectives will be evaluated to increase the relevance of the study.... In order to obtain the primary aim and objectives of the research, the study would further focus on conducting a case study method by gathering relevant cases associated with the food product related issues faced by McDonald's in the global market....
5 Pages (1250 words) Case Study

Macdonald's Advertising and Culture

When the company had opened its franchisee stores in china it was more of fanfare and thousands of customers lined up in front of the franchisee store so as to experience the flavour of new cuisine that was being offered by the restaurant chain in Asian market.... in china since the culture likes more of spicy food the company promotes its product line as per their taste and even keeps their restaurants open 24x7.... In Switzerland since the culture of people in this region is to have their meals in a sophisticated way so the company had taken effective measures to redesign its architecture and offer their customers an exotic experience while they have their meals in the restaurants of mcdonalds....
20 Pages (5000 words) Case Study

Operations Management - McDonalds Meat Supply

The strategy that helped OSI expand quickly in china since the early 1990s.... OSI expand quickly in china since the early 1990s.... cDonald's response in china.... he effectiveness of the way the crisis handling was done in china.... Why McDonalds supplier failed in china.... Food safety in china Still faces big hurdles.... Marketing in china.... McDonald's is categorized as a multinational structure, as there are over 35,000 restaurants running all around the world covering over 100 countries (History of mcdonalds, 2014)....
8 Pages (2000 words) Case Study

MacDonalds Market Analysis

Same is the situation with mcdonalds in all over the world and India is not an exception (Rathi, 2016).... However, china is MacDonald number one international front, where its making good sales in its products (Rathi, 2016) ... The paper "MacDonalds Market Analysis " is an outstanding example of a marketing case study.... The paper "MacDonalds Market Analysis " is an outstanding example of a marketing case study.... The company's business model is based on four major cornerstones....
6 Pages (1500 words) Case Study

McDonalds Marketing Profile

Nevertheless, direct substitute to McDonalds menu items are mission, companies such as Yum are recognized as having been done better over the years in china than McDonalds (Spiderbook, 2015).... As a result of the layout objective, Subway has historically, 2015, outdone mcdonalds in global sales.... he target market of mcdonalds takes into account the family.... Market Mix (7ps)ProductMcDonald's served Since kids make a significant portion of mcdonalds' consumers, the fast food giant makes more than just food for the kids (Mishra, 2011)....
8 Pages (2000 words) Case Study
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us