Application of TQM principles in manufacturing, - Term Paper Example

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Running head: total quality management Total Quality Management Abstract The present discourse is an evaluation of TQM and its application in manufacturing, service and non-profit organizations through various operations management activities that these sectors deem important for their respective businesses…
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Download file to see previous pages Introduction Quality assumes a multidimensional facet of business outcomes and activities. Various meanings attached to quality include conformance to specifications, performance, reliability, promptness, consistency, meeting customer expectations, hygiene etc. Organizations attach one or more of these attributes to their meaning of quality and thus strive towards achievement of all through Total Quality Management (TQM). TQM has been viewed in many ways by different scholars. A comprehensive definition would include what Hellesten and Klefsjo (2000) had used to describe TQM as, ‘a management system consisting of core values, techniques, and tools with the aim of increasing external and internal customers’ satisfaction with reduced resources. It aims at establishing a culture based on core values, and choose techniques, which support the values and tools suitable for the chosen techniques (as cited in Fredriksson, 2003; p.226). An evaluation of total quality management through operations management strategies in manufacturing, service and nonprofit industrial sectors will be presented along with a general and critical review of these practices. Background: In the manufacturing sector, TQM concept was, in fact, revolutionized by the giant automotive company, Toyota, which was originally a Japanese native but currently a multinational setup. Daft (2008) candidly states, “Toyota is a model what happens when a company makes a strong commitment to total quality management,” (p.468). Although TQM was a concept that originated in the United States, its popularity and promising philosophy was grounded in quality management only after Toyota displayed its success from Japan. This was accomplished through steady performance over the years unlike other automotives of the West that ruled the market for short time; yet, Toyota’s success still remains, and is attributed to its TQM principles. Significance of Toyota’s way of working was realized by the rest of the world during 1990s through its highly efficient and fast design systems, most reliable and cost-efficient products and highly paid labor (Liker, 2004). Liker (2004) asserts that Toyota’s way of operations management, popularly referred to as the Toyota Production System, is a result of its quality management that goes beyond one’s belief along with congruent culture, referred to as the Toyota Way. A well-known service firm that attributes its success to TQM philosophy is Starbucks, the coffee shop that promises a delightful experience to its customers. Starbucks was started in 1971 at Pike Place Market, Seattle. More often, the name of this famous coffee place is accompanied by Howard Schultz, the salesperson that was instrumental in Starbucks’ immense success and later assumed the role of Starbucks’ CEO and Chairperson. Starbucks has recorded steady growth in the field of food and beverage industry during last 3 decades through its fierce competition, unmatched quality, delightful customer experience, cost-oriented operational strategies and the best human resources management practices. Starbucks is often quoted for its Total Quality Management practices and has been an example for many other entrepreneurial initiatives. Pahl (2009) highlights, “from a single store in Seattle, Starbucks has grown to operate more than 15000 stores across the world and employs more than 172,000 ...Download file to see next pagesRead More
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