There is absence of appropriate and reliable research data on tourists demand determinants, behavior and motivation. Very few countries collect such data which is vey important for sustainable criteria development. Carrigan (2010) majority of studies of behavior of tourist emphasize on market segments or mainstream market without modeling or assessing sustainable alternatives. Governments in most local communities and tourists’ destinations, have scanty or no information concerning what they are to expect from incoming tourists and tourism and how to control and influence tourism and direct the behavior of tourists.
They are influenced by global or international institutions, consumers and the industry. Governments are yet adequately aware of their responsibility and methods of influencing the behavior of tourists by legal and political guidelines and appropriate policies and planning. Trade unions have successfully advocated for more vacation and shorter working hour but are yet to get involved in advocating for more sustainability in the tourism industry (Eagles, Bowman, & Teresa, 2005). Tourism and the Environment Natural environment is a very crucial resource for tourism.
Due increase in urbanization, destinations in developing and industrialized countries with relevant natural features, cultural heritage, biodiversity and scenery, are becoming very popular as tourists destinations. All efforts to enhance and preserve the natural environment are supposed to be a priority for the governments and the industry. In reality this is not too obvious. According to Carrigan (2010), the environments where man’s activities have been little are usually fragile. Small islands, wetlands, coastal areas, deserts and mountains which are famous tourism destinations are among five of the six ecosystems that are fragile as highlighted by Agenda 21that need specific action by international donors and the government.
These habitats biophysical characteristics usually make them prone to damage particularly due to activities of man (Miller, 1993). With increase in tourism, the use of resource threatens to be unsustainable. With a physical environment that is degraded the destination faces the danger of having its original attraction disappear therefore making the levels of cheaper mass tourism to increase and compelling tourism that is more nature-based to shift to new destinations, which in many occasions are even more fragile and inaccessible.
Eagles et al (2005) note that mainstream ‘ecotourism’ as enhanced following Rio Earth Summit, has not often enjoyed a reputation that is good. Tour operators have utilized the concept as merely a ‘green-wash’ tool of marketing. In practice it often translated to the introduction of levels of tourism that are unsustainable into areas that are fragile, having little consideration for the residents or the environment of the destination areas. According to Weaver et al. (2009) different kinds of effects that tourism operational and development activities can have comprise of: Threats to biodiversity and ecosystems like loss rare species and wildlife, degradation and loss of habitat; deforestation-which has an impact on water and soil quality and reduction by local communities of forest products; over use of water due to tourism recreational activities like swimming pools, golf courses and consumptions in hotels; urban problem which include overcrowding and congestion, increased traffic of vehicle with its effect like noise and air pollution; climate change from fossil fuel and recreational requirements; inequitable and unsustainable use of resources-water and energy overuse, excessive wastes production, garbage and litter are other impacts that are common.
Economics and Tourism Economic advantages have been a main driving force for tourism growth in many countries that are developing. The initial period of immense growth occurred in the late 1970s and 1960s when tourism was seen as the activity that was depended on for the generation of employment and foreign exchange by governments and development organizations such as the World Bank.
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