Internal analysis of SLS Beverly Hills - Research Paper Example

The Albert Ballroom at this place can be converted into a wedding hall that can accommodate up to 400 people. This place is decorated with huge chandeliers and light boxes that boast of adaptable lighting and colors to reflect different moods. In addition, there is a beautiful foyer that provides a perfect transformation from cocktails to dinner followed by dancing. The furnishings are elegant and typical of the genius of Starck. The catering at this hotel is far superior to the ordinary banquet fare.

The objective is to provide a personalized multisensory experience. The wedding menus tend to be unique and are crafted by the Chef José Andrés and his team. Moreover, handcrafted cocktails and custom wedding treats by Patisserie are available (SLS Hotel, 2015). The SLS Hotel at Beverly Hills boasts of 297 sleeping rooms, 27 meeting rooms, and a 13,000 square feet meeting room space (Cvent, 2015). The service provided is appropriate and outstanding, whether it is the parking by the valet, room service or poolside service.

The staff and management of this hotel make every effort to provide the client with a highly enjoyable stay at the hotel. This client had resided at this place in March 2015, and had arrived at that place, in connection with a business trip (Trip Advisor, 2015). This hotel does not charge a rental fee for the reception. The ceremony fees varies from $1,500 to $2,600. The venue permits five hours of event time, and this is excluding the time taken for setting up the show and then dismantling the same.

With regard to weddings, the average expenditure varies between $26,101 and $44,222 for a ceremony and reception to be attended by 100 guests (Wedding Spot, 2015). The SLS Hotel Beverly Hills, which is a block distant from the Beverly Center and in the vicinity of the glittering storefronts of Rodeo Drive and the Grove, is ideally located at the intersection of Los Angeles style and Beverly Hills luxury. The customers of SLS Hotels are