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Tourism in morocco and how americans see morocco as a touristic destination - Essay Example

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Due to its close proximity to Europe and Africa as well as its colorful culture and geography, Morocco enjoys a considerable number of tourists from Europe and other parts of the world. Also, the Moroccan government has been taking aggressive steps to improve its position as a…
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Download file to see previous pages Notably, the same trend was visible in the case of Americans too. As Kiesnoski (2008) points out, there was a 30% rise in the number of American tourists to Morocco on an annual basis since 2008 and it seems that America has been hostile to Morocco all along. However, the situation is improving due to a number of reasons. As such, this paper seeks to critically evaluate the perceptions held by the Americans towards this country and the measures that can be implemented by Morocco in order to attract American tourists.
Basically, Morocco is different from the other Middle East nations as a result of different cuisine and traditions. Morocco has the relics of Arab, French, Spanish and Portuguese traditions. As a result of these favorable conditions one can see that the nation is not as calamitous as its Middle East neighbors. Admittedly, Morocco has relatively good relations with the U.S. from the 1950s and the US Government has been working along with the Moroccan authorities to improve the lives of Moroccans. While other nations were turned upside down by citizens calling for revolution, and as the rulers of those nations retorted with military and weapon resulting in mass killings, Morocco witnessed peaceful agitations which are legally allowed and a peaceful referendum from the King offering limited monarchic power. Coskun (2011) posits to the effect that another important point is that unlike other Islamic nations which want to end the rule of monarchs, the majority of the electorate in Morocco expressed total trust in the King. Thus, according to The Financial Times (2011) report, by adopting a constitutional monarchy like that of Spain or the UK, which is politically open and economically liberal, Morocco stands farther ahead of its Arab companions.
Morocco always attracted different types of tourists due to its diversity in cultural tourism it offered. Tourists to Morocco get a chance to experience the various languages, cultures, dresses, and lifestyles ...Download file to see next pages Read More
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