ABSTRACT It is important to evaluate customer satisfaction because this is an important aspect of a business organisation in order to develop close connections with its customers. However, it is important that the entire evaluation process needs to be conducted in a manner relevant to customers’ expectations…
Download file to see previous pages...
In order to justify this further, the actual survey and interview with customers and the staffs of the chosen organisation was initiated. The study’s conclusions are based on both the findings of literature review and the actual survey and interview and out from them come the general recommendation of how an organisation should meet the customers’ perceived services and actual received services. ACKNOWLEDGEMENT My heartfelt gratitude goes to my parents who were able to provide me financially for the success of this study. Without them, I would not be able to gather data and other related information because such activity would require extensive time and substantial financial resource. During my sleepless nights, I would like to thank all my friends who were able to impart their time and provide me with their important suggestions in order to improve my paper. I would also like to personally thank my supervisor who was able to give her time and effort for my study. My heartfelt gratitude is also for her. CHAPTER 1: INTRODUCTION TO THE STUDY 1.1 Introduction to the Problem Every organisation requires substantial management in order to succeed. Thus, strategic management tools are necessary in order to evaluate performance in great detail. Performance should be of high quality. Thus a management with exceedingly high quality especially if it is in a progressive approach is said to help organisations achieve their best performance especially on meeting high level of customer satisfaction and eventually obtaining their profit (Yeung and Chan, 1998). In line with this, it is not only important to consider improving internal operations but a considerable amount of quality management system should be implemented both inside and outside of an organisation. At some point, management strategic tools are necessary (Mol and Birkinshaw, 2009; Smith, 2007; Nonala and Kenny, 1991). This is to ensure that the entire business operation is obtaining corporate objectives. This may take time though. However, the right response on the process is necessary in order that the entire business operations both internally and externally are working together for the entire benefit of the whole organisation. However, there are some cases in which an organisation attempts to move forward and ensure its growth and competitive advantage. At this point, it is important that various aspects need to be substantially considered. One of the most highly considered aspects in the present time involves a high consideration for customers. Customer satisfaction in particular is considered tantamount to the success of an organization (Muller, 1991). This means that in order for an organisation to be a success in an industry where it belongs, giving enough time on how to satisfy customers and meet their expectations is necessary. Today, as commonly observed, this is most common in modern profit organisations (Kotler et al, 1999; Boone and Kurtz, 2006). However, it is important to find out how an organisation should build up its competitive advantage knowing that everyone seems to be trying to be a cut above the other. Addressing customer satisfaction is necessary, but there must be a concrete understanding how should it be achieved to ensure competitive advantage (Boone and Kurtz, 2006). 1.2 Background of the Problem With respect to this,
...Download file to see next pagesRead More
Cite this document
(“STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS Dissertation - 1”, n.d.)
Retrieved from https://studentshare.org/tourism/1427537-strategic-management-of-sea-olympus
(STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS Dissertation - 1)
“STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS Dissertation - 1”, n.d. https://studentshare.org/tourism/1427537-strategic-management-of-sea-olympus.
Quality in relation to PPP has to be viewed both in the government and private partner perspectives. The term quality for the public sector refers to the capacity to support the private sector in terms of financial and technical aspects.
The objectives of the study are to understand what strategic management is about; under what circumstances knowledge transfer occurs within a strategically managed organization; how strategic management can foster knowledge transfer in an organization and how important strategic management is for knowledge transfer within an organization.
FMCGs is a market that is very competitive. The consumers driven by trust stick to a particular product until their trust is broken by any adverse news. During recession, this loyalty will sustain the sale and movement of FMCG products up to a certain degree when the FMCG cost cannot be afforded by the consumers anymore.
Using the Porter’s five forces, SWOT and PESTLE framework, and Porter’s generic positioning strategies model, this study analyzed the strategic management used by Hutchison Telecom in promoting its 3G mobile services in Hong Kong market. As part of determining whether or not Hutchison Telecom be able to preserve its brand and competitive advantages as the pioneer of 3G mobile system in Hong Kong, the researcher exerted an effort to identify and anlyze factors that could improve Hutchison Telecom’s competitive advantages as compared to its close competitors.
A mixed methods case study was conducted with which interviews and survey questionnaires were carried out in order to obtain more detailed and comprehensive results. Running records such as company reports and exit interviews were also examined. Findings indicated that the HR strategies of the CMG only focused on administrative functions (e.g.
23 CHAPTER 4: DATA ANALYSIS 25 CHAPTER 5: CONCLUSION AND RECCOMENDATIONS 34 Conclusion 34 Recommendations 36 REFERENCES 38 LIST FIGURES Figure 1: Strategic Human Resource Management………………………………………….9 EXECUTIVE SUMMARY Globalization is a strong force which has influenced economic activities and hence the management of businesses.
In fact, a discussion of Toyota’s strategies has become a common staple not only for aspiring business and management students but also for professionals across the business spectrum. Business Strategies Toyota’s business strategy can be perceived to contain four ingredients: innovation, localization, mass production efficiency and brand image.
This dissertation reveals technological changes in the production process in the steel industry. In order to run the steel making and the steel selling business profitably-which often is set up at the massive deployment of capital and manpower requiring setting up of large-scale steel plants.
Strategic analysis in the global structure of finance and management incorporates competition in several industries across national boundaries. Strategic issues in the business domain of financial management are regarded as highly significant in respect to development and growth of firms across the globe.
In that year, the company was named under Takachiho Seisakusho.
In 1921, Olympus started to be used as a brand name, and then the company began to embrace world-class research with outstanding facilities
3 Pages(750 words)Essay
GOT A TRICKY QUESTION? RECEIVE AN ANSWER FROM STUDENTS LIKE YOU!
Let us find you another Dissertation on topic STRATEGIC MANAGEMENT OF S.E.A. OLYMPUS for FREE!