We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

The Automobile and Youth Appeal - Essay Example

Comments (0)
Summary
With an estimated 28 million youth between the ages of 16 and 24, it is no wonder that automobile makers and advertisers are eager to create a formula for youth appeal. Trying to define an automobile's youth appeal is as daunting as attempting to describe youth itself…
Download full paper
GRAB THE BEST PAPER
The Automobile and Youth Appeal
Read TextPreview

Extract of sample
The Automobile and Youth Appeal

Download file to see previous pages... A car that is individual, stylish, and possesses some sports appeal is a goal for most younger drivers. Honda, with the introduction of the redesigned Civic has recognized this. According to John O'Dell of the Detroit News, the new offering will offer "more powerful engines, sleek new designs, upgraded interiors, better fuel economy, and more standard safety features ". The Toyota Scion also falls into the category of embracing personal identification.
Also topping the wish list for younger buyers are features. Sound systems, gadgets, and state of the art digital appointments are mandatory. Yoshiyuki Kashiwagi from Japan's Tokyo Zokei University, a winner in this years World Automotive Design Competition, described his award winning design in Car Design News as "clearly and effectively expresses the idea of a compact, multi-purpose vehicle with a high-level of digital technology." Marketing to an age group that grew up with the PS2 and the XBox requires that the car be sophisticated and functional. The youth market wants to be engaged with their surroundings and that is especially true in their cars.
Youth wants a compact with luxury feel; the plush interior of a Lincoln in the affordable package of a KIA. They want numerous electronic options to be standard features. The Scion, aimed at the youth market, has made definite inroads in this direction. ...Download file to see next pagesRead More
Comments (0)
Click to create a comment
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
Appeal letter
After my long reflection, I realized how serious it is. My poor academic performance is due to my negligence in attendance within the classes. I had a horrid time management regime in the past and due to the large workload at Otis, sometimes, I couldn’t finish the homework in time.
1 Pages(250 words)Essay
Emotional appeal In advertising
Advertising is the manner in which organizations, firms, and individual businesses create an awareness of the goods and services that they provide to the public and aims at making a sale to the target groups.Essentially, it is a paid non-personal communication by individuals or businesses organizations, which takes different forms of media, and who the message either directly or indirectly identifies.
9 Pages(2250 words)Essay
Automobile
The fuel consumption of this car is about 23 miles per gallon (mpg) for highway cycle and 16 mpg for city driving. This sedan model comes with an
4 Pages(1000 words)Essay
Automobile firm FORD
Furthermore, the auto industry is targeted as the root of all environmental problems and has had to deal with lobbyists from the green peace activists. From a technological perspective, old technologies are becoming obsolete and massive investment is required in order to
13 Pages(3250 words)Essay
Appeal letter
My urge to help students in China who want to study out drove me to changing my course of study. However, taking business and math classes together proved
1 Pages(250 words)Essay
Appeal Process
In the federal courts, some decisions are subject to appeals with both parties at liberty to appeal in civil cases; however, the government is not allowed to appeal on a not-guilty verdict. Nonetheless, a guilty one may be contested by either party. Appeal is viable in a
2 Pages(500 words)Essay
Written appeal
Ideally, the term of employment-at-will refers to the concept of employees having the leeway to quit their jobs at any time without any reason, and employers having the leeway to terminate employees at any time without any reason (Tompkins 280). The employment
1 Pages(250 words)Essay
Appeal letter
Actually, this is my last chance to pass the writing proficiency portfolio. Although English is my second language, I have been determined to make improvements in my proficiency throughout my course of study. My previous attempts
3 Pages(750 words)Essay
Scholarship Appeal
I enrolled in two (2) highly challenging courses at the same time, Biology 242 and Chemistry 201, during the spring semester. I was so determined to meet the prerequisites needed for my major in biology. By my sophomore year, I added Biology
5 Pages(1250 words)Essay
Appeal letter
Despite moving to another program, namely the four year Liberal Arts and Professional Studies program, as per university regulation, I have come to have a hard time of it mainly as a result of my not being able to understand anything within the
4 Pages(1000 words)Essay
Let us find you another Essay on topic The Automobile and Youth Appeal for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us