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Dell's Value Chain - Essay Example

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To meet the growing competition, Dell Chain has established a direct sales approach. In this approach, the company uses a number of…
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"Dell's Value Chain"

Download file to see previous pages It has allowed its suppliers to view their orders and the current of inventory at the company. This allows for planning and providing components that are only needed. Besides, the strategy helps the company avoid excessive costs of market promotion. While it has remained a policy of reducing operational costs, this has enabled the company to establish to order model.
Additionally, the company continues to expand its model through allowing consumers to seek queries and make purchases on the web platform. Although this comes with an additional transportation cost, it has over time proved relatively cheaper. In the current market where forces of demand and ever-changing customer specification, the company has shifted to internet sales and direct engagement of the prospective clients. Through virtual space, the company has continued to expand its sales and attract specific clients who value choice.
Moreover, the company has expanded this chain through the creation of tracking system. The web pages have been customized. This allows bigger suppliers and larger customers to keep monitoring their purchases and make new orders. Notably, by investing in web pages and internet supply chain, it has created a unique customer base in addition to its traditional consumers. Blending to order supply chain help in reducing long chains that are often costly, inconvenient and ineffective. The web-based chain remains a critical-order supply chain.

 To measure process performance, three elements are of great importance. The priority is responsiveness to customer’s demands and changing the competitive environment. The company has improved its operations efficiency by customizing its web pages; this has allowed large businesses to view existing inventory and make orders based on informed point of view (Kumar & Craig, 2007). In addition, the company has adopted customer order tracking system that enables it to assemble its products upon ...Download file to see next pagesRead More
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