Nobody downloaded yet

Nokia Organization Analysis Paper - Essay Example

Comments (0) Cite this document
Summary
Nokia Company and Industry Background Nokia with its famous line, “Connecting People” has always been catching the attention of its target customers for many years. With its cutting-edge technology and high user-friendly featured mobile phones at affordable prize, people from around the globe find Nokia a highly remarkable brand that has something to say in both quality and economic considerations…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96.9% of users find it useful
Nokia Organization Analysis Paper
Read TextPreview

Extract of sample "Nokia Organization Analysis Paper"

Download file to see previous pages The industry for mobile phones is very competitive with various key players trying to differentiate their product and service offerings. This is to enhance their competitive advantage. One perfect example is the Apple Incorporated which is having consistent brand portfolios specializing on creating needs. In fact, the latest trend in mobile phone industry and particularly within its marketing activity is to create a need for certain product offering. The important point of marketing activity is to satisfy customers’ needs (Boone and Kurtz 7; Kotler et al. 9). This leads to sustaining customers’ needs in the future. This is highly evident in the case of Apple Incorporated together with its varying innovations it has created on its brands. LG Electronics on the other hand is always anticipating customer needs. It is in this reason that the company is always up-to-date with the latest innovation and enhancement of its cutting-edge technology. Its high focus given on giving value for its customers is remarkably in line with its ability to anticipate customer needs. Samsung is in line with enhancing strong brand awareness for its high-end product offerings. However, this does not mean that it is setting aside the management of its mid-to-low range of products prior to catering a significantly wider range of customers around the globe. Motorola on the other hand as the pioneering company in the mobile phone industry has also considerable experience on how the entire business in mobile phones has to be operated. In line with this, its competitive advantage remarkably lies on the fact that its basic foundation is rooted in its basic knowledge on how to stay in the competition in its industry. Even though the above mentioned companies in the mobile phone industry have remarkable strengths in order to stay on top of the competition, Nokia has never been far behind. In fact, it was able to survive in the 2008 economic downturn because of its ability to maximize its strategic acquisitions, partnerships and its leading research and development in its industry. It is remarkably good at predicting the future, understanding the current trend of customers’ needs and many others. Strategically speaking, Nokia is good at studying the prevailing competition in its industry. Thus, it cannot be denied why it is always looking forward to achieve its sustainability through its competitive advantage both in quality and economic aspects. The above mentioned background of Nokia and the industry where it belongs certainly provide us the basic idea that competitive advantage and strategy are upshots of the existing competition in the environment. In reality, the essence of competitive strategy is actually trying to relate a company to its environment (Porter 3). One triggering circumstance that blows away Nokia is when it knows the fact what its competitors are doing in the market. One important scenario is the ability of Apple to change the market for smart phone and its capacity to attract new developers to a market run with a very tough competition. At some point, Nokia did not anticipate this to happen and only to find out that the market will eventually buy into the latest innovations in mobile phones. At some point, Nokia is so focused on attracting low-end target market audience without knowing that advanced ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Nokia Organization Analysis Paper Essay Example | Topics and Well Written Essays - 1750 words”, n.d.)
Retrieved from https://studentshare.org/sociology/1432127-soc
(Nokia Organization Analysis Paper Essay Example | Topics and Well Written Essays - 1750 Words)
https://studentshare.org/sociology/1432127-soc.
“Nokia Organization Analysis Paper Essay Example | Topics and Well Written Essays - 1750 Words”, n.d. https://studentshare.org/sociology/1432127-soc.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Nokia Organization Analysis Paper

Nokia

...with the psychic prison metaphor. “This metaphor joins the idea that organizations are ultimately created and sustained by conscious and unconscious processes, with the notion that people can actually become imprisoned in the images, ideas, thoughts, and actions to which these processes give rise.” (Morgan 207). These aspects of self-limitations could develop in an employee, then in a team and could occur in an entire organization, causing negative impacts like non-growth and further slide. After reaching the top, Nokia from its top management to the lower-level employees allowed this psychic prison factor to creep in, thereby forming a false sense of security. Nokia not...
7 Pages(1750 words)Term Paper

Organization Analysis Paper

...Running Head Organization Analysis Paper Organization Analysis Paper The ability to lead and to manage strategically is the single most critical ingredient for success. Scanning the environment, evaluating the organization's purpose, identifying critical success factors, and developing strategies are systematic ways of creating order out of chaos. For such company as Nivea, effective organization and financial management is an important issue influencing profitability and growth of the company. Nivea is a global skin- and body care brand which generates 5,120 million in sales. 'General and administrative...
16 Pages(4000 words)Essay

Nokia Case Analysis

...NOKIA CASE STUDY Introduction Nokia is a Finnish handset company that is about 140 years old with its headquarters in Espoo, Finland. Nokia as a company it has come a long way. Starting out as a company that produced diapers and rubber boots and rapidly became one of the most important technology companies, the company has been going round acquiring companies. Recently it spent $60 million on Loudeye, the largest independent on-line music distributor and immediately after that, Nokia acquired gate 5 and Twango, the software making company and media sharing site respectively (Schenker, 2007). Challenges Nokia was the top mobile provider in the late 90's...
2 Pages(500 words)Case Study

Nokia

...of fossil fuels. Operational Management Concept At Nokia According to the expert analysis Operations management for new firm is the methodical way and control of the processes that change inputs into ended goods and services. The operations function comprises an important proportion of the employees and bodily assets in the majority organizations. In such organizations operations managers are anxious with each step in as long as a service or product (Kogut, B. 2004, 151-167). They choose what should go into an in service system such as gear, labor, tools, facilities, materials, power, and information and how these inputs can finest be attain and used to please the...
10 Pages(2500 words)Case Study

Advertising analysis (Nokia and Apple)

...Advertising Analysis (Draft) Nokia and Apple-two famous household s which have established their craft and credibility in manufacturing gadgets commonly referred to nowadays as necessities. However, with the rise of man's demand for communication, these two brands have crossed their way as they compete for man's hunt for the most appealing mobile phone this generation can offer, with the launch of Apple iPhone. As the competition for man's attention arises, advertisement of mobile phones has propagated rapidly. Hence, as a mobile phone user myself, my attention was drawn to two of the latest commercials of mobile phones, each from the above-mentioned mobile phone manufacturers. The Nokia N93 and Apple iPhone both launched... Processes, 5...
10 Pages(2500 words)Research Paper

Nokia

...Nokia History Started in Finland in 1865 by an engineer d Fredrik Idestam, Nokia Corporation is one of the largest telecommunication equipment manufacturers in the world at present. Nokia started in the banks of a Finnish river and started paper manufacturing initially. Nokia exported paper to several European countries including Russia, France, UK etc during the 19 the century. After watching Nokia’s huge success in paper manufacturing, another Finnish company, Finnish Rubber Works merged with Nokia before World War 2. After World War 2 Nokia acquired the major shares...
2 Pages(500 words)Case Study

Nokia Website Marketing Analysis

...Creative Brief Client Campaign/job Job number Prepared by Distribution list Background (Websites Used www.thefwa.com, www.nokia.com/emailwithease) 1) Advertising Objective: To market the New Nokia E 75 model with product awareness. (Nokia Global, n.d) 2) Target Audience: Business owners /executives (Canadian men and women ages 19 – 50), and anyone interested in updating them selves to the latest technology. (Nokia Global, n.d) 3) What are their beliefs? Many people believe that the newer the technology the more difficult and complicated it is to operate; this site is to provide details on the various options of the phone focusing on the simplicity of accessing the email application....
2 Pages(500 words)Assignment

Nokia marketing analysis

...Principles of Marketing Contents Contents 2 NOKIA 3 PESTLE Analysis for Nokia 3 Porters Five Forces of Competition 7 SWOT Analysis 9 Two Elements of NOKIA’s Marketing Mix 10 References 12 NOKIANokia is telecommunication organisation headquartered in Keilaniemi, Finland. This multinational company was founded by Leo Mechelin and his partner Fredrik Idestam in 1865. The company had started as paper manufacturing company but they changed their business process after World War II. They started telecommunication operation after 1960 and they have achieved the top spot in telecommunication industry...
8 Pages(2000 words)Essay

Nokia

...3. Management and Human Resources Management and human resources are the backbone of any company and Nokia is no exception. When they are moving into Morocco, they are moving in with one of the best management teams, however to be productive in a new territory they need to hire locals, so when they operate, they would operate effectively and efficiently . New Export Structure When Nokia moves into Morocco, they’re corporate will shift a little, the new management structure for Morocco will be the best as they will need people that are more knowledgeable in Moroccan market. Team The team will be divided into four main categories representing four essential departments of the whole Nokia operation in Morocco. President... will be the...
4 Pages(1000 words)Essay

NOKIA

...NOKIA Contents Question 3 Product 3 Price 3 Place 4 Promotion 4 Marketing Mix of Nokia 5 Product 5 Price 5 Place 6 Promotion 6 Question 2 8 9 References 10 Question 1 Overall process of marketing covers many activities. It starts, where the organization searches its target group of customers whom they look forward to serve. After the target group is found, the product is to be launched in the market by providing appropriate required product, at an appropriate price, in the right place and with good promotional efforts.’ Marketing Mix’ is the perfect combination of all those communities in correct proportion as required for gaining the market position (Cho and Moon, 2000, pp. 36-40)....
8 Pages(2000 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Nokia Organization Analysis Paper for FREE!

Contact Us