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Personal Career Planning - Resume/CV Example

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The paper “Personal Career Planning” is a well-turned example of the resume on professional. My objective is to begin at the sales department of a company and then after the training achieve the maximum targeted sale. My current objective is to do summer work at the retail outlets and stores to get a first-hand feel of the marketing job…
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Extract of sample "Personal Career Planning"

Career Portfolio of Xyz, at Ataaaa Contact phone e-mail Index & Particulars Personal Career Planning Page 3 Contains details of my Objective statement, Personal background and why I will succeed Company History Page 4 - 5 Contains details of my understanding of The Company and reasons for choosing the company Interview preparation Page 6 - 7 My anticipations and answers to details That may be expected from me. Resume Page 8 - 9 My detailed resume. Employment Portfolio page 9 My work experience and showcase of Previous experience and suitability Personal Career Planning My Objectives: My objective is to begin at the sales department of a company and then after the training achieve the maximum targeted sale. My current objective is to do summer work at the retail outlets and stores to get a first hand feel of the marketing job. To this I will add my own efforts in such manner that in the next 6 years I will work my way to an MBA Degree in sale and international marketing. However the company I target Cocoa Cola, has stopped employing minors. I will start by trying at a retail store. When I become qualified and competent in the next five years I shall seek a permanent post in the international division of a company of my choice. I will take up challenging responsibilities in the marketing department. I intend to reach the apex of the department in my career, or become regarded as capable for the post in the Industry. My objectives are specific because I have set my long term goals on the company of my choice. I am specific on my career roles and aim at reaching the apex in the chart in course of my career. My success can be measured against the work performance. No doubt for a young person the ambition is challenging and daunting because I have three more steps, Learning , modeling and getting qualified with a degree in a six year period, which is time specific. Personal background: I have interpersonal skills in communicating and am an extrovert. I like travel, meeting new people and making friends. I also like to exchange views and actively promote clubs in which I am a member and also like to discuss products and consumables and the opinions of my friends. I succeed in convincing my acquaintances and suggest better bargains. I am therefore convinced that I can make a career in Marketing and Sales. I also will take up a bachelor and masters program in the area to qualify further. Company History I wish to work for the Cocoa Cola company in the International marketing division and work my way to the top. I like the company because they have genuinely diversified and become a company that offers equal rights and prospects. Further they are into charity and social development. Cocoa Cola is a representative product of the U.S. and is an ambassador of love. Furthering Coke is like furthering the whole U.S. If I am successful in marketing and proving my mettle at the organization that faces tough competition from international giants like Pepsi, I will become tough and a better executive. The lessons I learn may come handy when I wish to begin an enterprise on my own. I will be able to learn about consumer marketing, retail marketing and direct marketing with this company than any other. It will also give me an international exposure. Key Facts on Cocoa Cola: The facts in brief on the company are from their website. Important sections relating to their policies have been quoted verbatim where ever taken from any source. The Coca-Cola Company has a heritage of two centuries and has centers all over the world. The company is a house hold name and is an ambassador for the US in the retail market. It is head quartered at Atlanta. The manifesto of the company says: “It is a bold journey, inspired by our simple desire for sustainable growth, and fueled by our deep conviction that collectively we can create anything we desire. At its inception, the foundation for this journey has been termed Our Manifesto for Growth. Our Manifesto represents the beginning of a journey which, in fact, will never end. It is a foundation upon which we will build sustainable growth as each and every member of the Coca-Cola system recognizes and invests in our rich long-term opportunities, while also accepting a renewed responsibility for meeting our short-term commitments.” The goals of the company are stated as: “The goals are simple: We will reinvigorate growth for our Company, and we will inspire our people. Likewise, our strategy is simple: We will accomplish our goals by building a portfolio of branded beverages, anchored in our icon, Coca-Cola®, and by enabling superior market execution globally and locally -- aligning and leveraging the power of our global network. Ultimately, this journey will be propelled by unleashing the collective genius of our organization that will make sustainable growth a reality. We take this journey because it is in our very nature to innovate, create and excel.” The Mission of the company is “To Refresh the World... in body, mind, and spirit. To Inspire Moments of Optimism through our brands and our actions. To Create Value and Make a Difference everywhere we engage.” The company promises to share values with employees to promote leadership, passion, integrity, collaboration and equality. The company is the universal bottler and provider of Cocoa Cola, Fanta, and many non alcoholic beverages all over the world. The company has distribution and bottling centers all over the globe. Social Responsibility/Ethics: Cocoa Cola was accused of depleting water resources and some unethical behaviour to unionists. To use the CEO’s words, “In recent years, our company has been the target of increasingly strident campaigns. We respect all opinions, and we believe that we all want the same things: Safe, healthy and productive workplaces, Access to potable water, Healthy, active children and adults and Growing local economies “ The company has founded the Global Water Challenge with private and public sector partners to improve water access and sanitation in countries in critical need. They have expanded the community education programs in Africa Asia & Europe. Organizational Culture: The company employed approximately 70,000 people, 49,000 of whom were based outside the United States. Coca-Cola system employs hundreds of thousands of people around the world. The site for personnel claims that “Our strength comes from the passion, leadership, and integrity demonstrated by our employees worldwide. Our commitment to our people is one of the key areas of focus in the Manifesto for Growth, our strategic road map for sustainable business growth. In addition, our Workplace Rights Policy and Human Rights Statement reflect our fundamental respect for our employees and our commitment to providing a rights-based working environment.” The basis for recruitment, hiring, placement, training, compensation and advancement at the Company is qualifications, performance, skills and experience. Compensation and Benefits Systems: Work Hours and Wages are standardized all over without discrimination. Other considerations like Safe and Healthy Workplace, and Workplace Security are provided. Not only uniform wage rate and working conditions are available to the employee, the social commitment of the company is to “create economic opportunity and fostering goodwill in the communities in which we operate through locally relevant initiatives.” To protect employees the Company has opened an ‘Ethics Line’ which operates through the site http://www.koethics.com/ which guarantees immediate action. Diversity, Mentoring, or Affirmative Action Programs: Coca-Cola was under the task force supervision for five years from 2000 to 2006. The task force implemented and monitored Coca-Cola’s diversity performance. The percentage of coloured executives increased from 8.4% in 1999 to 21.1% in 2006. Similarly the number of managers increased from 16 to 25 percent in the same period and those of specialists employed from 22 percent to 33 percent. The total percentage of coloured people for the same period increased from 26 percent to 33 percent. On date the Company has a very clear policy and mechanism to monitor issues relating to discrimination. The thrust as shown in the site of Cocoa Cola underlines these commitments. Freedom of Association and Collective Bargaining: relates to the establishing of recognized unions. The Company has given up all form of forced labor like prison labor bonded labor and indentured labor. Interview Preparation 1. Why do you think you will be good at sales and marketing? I have interpersonal skills in communicating and am an extrovert. I like travel, meeting new people and making friends. I also like to exchange views and actively promote clubs in which I am a member and also like to discuss products and consumables and the opinions of my friends. I succeed in convincing my acquaintances and suggest better bargains. I am therefore convinced that I can make a career in Marketing and Sales. Further I have studied the market for soft drinks with keen interest and am one of the Cocoa Cola enthusiasts. Knowing the product, its values and the environment I work for, I think I will be a great Sales Manager in future. I also will take up a bachelor and masters program in the area to qualify further. 2. If you have chosen sales and marketing as a career, what are your ambitions? When I become qualified and competent in the next five years I shall seek a permanent post in the international division of a company of my choice. I will take up challenging responsibilities in the marketing department. I intend to reach the apex of the department in my career, or become regarded as capable for the post in the Industry. I wish to work for the Cocoa Cola company in the International marketing division and work my way to the top. Cocoa Cola is a representative product of the U.S. I will become tough and a better executive. The lessons I learn may come handy in getting overseas assignment or reaching the top of the division. 3. What would you do if you faced rejection? Have you faced rejection and overcome it? Every marketing executive begins with a handful of rejections. I am aware of that. In life too we face rejections. We get rejected in dating, ball games and so on. But life still goes on. We try to achieve. Rejections may mean that the customer was not receptive at that moment. I will go back again. Or I will review my own performance and find the flaws. I will take the help of my peers and mentors and see that I improve. I shall take a rejection as an opportunity to further my character. I have faced rejection in play fields and some times with friends. I overcame them by thinking about them objectively and finding alternates. 4. According to you, what are the major hurdles that can be faced by our territory sales manager in your area? The competition form rivals like Pepsi is a major factor. The space quotient in shelves for our product in the supermarket is another. The most important thing to consider is the incentives we can offer the retailer to promote our product. I feel that while advertising on a national level is quite good, retail level campaigns have to be stepped up with more incentives so that we get more shelf and display space. 5. If you were to redefine the product Fanta, considering the controversy around it, what will be your answer? There is no controversy on Fanta. Fanta is a great drink manufactured first in Germany by the company’s representative. It has nothing to do with the government of those times. The directors did not participate in parties or any criminal activity. Fanta was and is a great international drink, and example of how this company can survive and look after its employees in very trying circumstances. 6. What is your concept of community work? Have you been involved in any community work? Yes, I was a member of the ‘plant a tree’ project at school. I also did work for the ‘disabled’ and red cross society. My concept of community work is where as a whole a village or street gathers its resources to create harmony. In my neighbor hood we had a city – clean program where we try to keep our streets clean. I understand that this company is involved world over in water shed management. 7. What is the peculiarity in selling soft drinks? What can you say about our products? One thing it is a market that is overcrowded, and the consumer is from diverse background age and sex. The preference for each is different. Under these conditions, we have the option of retaining our vast market which may be eaten away if we are not active, and also get people who are switching from other drinks like alcohol to try it as a substitute. We can introduce it in places where it has not been marketed before. 8. Are you comfortable with strangers? Do you meet new people a lot? Yes I travel with my family on vacation a lot. I meet new people and children and youth of my age often. I have maintained contacts with most of them and my friends circle is ever widening. 9. Describe the last time you met someone new to you and asked for something? We had a fund raising activity for our church recently and I had the responsibility of collecting form my area. Near by a new family had moved in and I learned that they were from Russia and settled there. They were total strangers and were suspicious and uncommunicative. However I got over the initial gap and managed to not only collect the donation but bring the family to church and mainstream. Even now I get invited to their vodka parties. 10. What are the qualities required for a sales manager for our type of company? The manager must know his territory and be willing to travel, interact with teams and retailers from diverse back grounds, have team spirit and focus on expansion with optimism and must have integrity and character. Especially for this company the manager must have a very clear idea of the local culture, wants and feelings of the society. Since the product and company both depend on this key issue. Resume aaa Phone 1234 E-mail aa@aa.com aaa Current Occupation [ Click here and enter information. ] Objective [ Type Objective Here ] Education [ Dates Attended ] [ Company/Institution Name ] [ City, State ] [ Degree/Major ] [ Details of position, award, or achievement. ] Interests and activities [ Click here and enter information. ] Languages [ Click here and enter information. ] Work experience [ Dates Attended ] [ Company/Institution Name ] [ City, State ] [ Job Title ] [ Details of position, award, or achievement. ] Volunteer experience [ Click here and enter information. ] References [ Click here and enter information. ] Extracurricular activities [ Click here and enter information. ] Summer jobs [ Dates Attended ] [ Company/Institution Name ] [ City, State ] [ Job Title ] [ Details of position, award, or achievement. ] Summary of qualifications [ Dates Attended ] [ Company/Institution Name ] [ City, State ] [ Job Title ] [ Details of position, award, or achievement. ] Civil service grades [ Click here and enter information. ] Employment Portfolio Read More
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