Making the Right Decisions in Business - Essay Example

Managers have changed their menus from simple ones to more high-end items. They have likewise added a new emphasis on live music and even maintain a popular website and a weekly cable television program on VH-1. Next, quality is constantly and strictly managed by Hard Rock as they do surveys regularly to evaluate the quality of food and service at the cafe.

            Hard Rock also understands that process and capacity design is crucial so they make sure that they use the right equipment and technology in their branches all over the world. Next is the location selection decision. Since Hard Rock is located at Orlando Universal Studios which is a traditional tourist destination, their café is flocked by tourists and locals alike and they never run out of customers. They were also able to strategize the layout of the place carefully to accommodate the needs of their customers.

            When it comes to human resources and job design, Hard Rock employees are chosen so that they are not only competent in their job skills but are also passionate about music and have engaging personalities. This makes it even more pleasant for customers to frequent Hard Rock. Furthermore, because the tourist environment of Orlando changes dramatically, café staff is scheduled down to 15-minute intervals thus keeping up to the scheduling decision of operations management. It is thus obvious that the kitchen staff and the wait staff of Hard Rock, which make up most of the 400 people employed by the café, are very productive because they can efficiently churn out over 3,500 meals a day in their Orlando branch alone and the customers just keep coming back.

            Finally, the supply chain, inventory, and maintenance management of the café has been taken care of by outsourcing these aspects of the operations to Avicon, a supply chain specialty firm. The decision has proven to be a good one for Hard Rock because years later, Hard Rock is still one of the leaders in the music-themed café-slash-specialty shop in the global arena.

            Indeed, Hard Rock Café has made its mark in the service industry. Since its humble beginnings as a London pub thirty years ago, Hard Rock now manages 110 cafes, three hotels, casinos, live music venues, a rock museum, and a huge annual Rockfest concert. Indeed, a huge part of Hard Rock’s success as a global phenomenon can be attributed to the proper, appropriate, and timely operations management decisions that they have made.