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Industrial Music - Essay Example

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One firmly believes that commercialism is crucial for popular music to be appropriately and effectively advertised and duly promoted to enhance the public’s awareness of its existence. Most of contemporary popular music that becomes a phenomenal success has applied strategies…
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Industrial Music
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Download file to see previous pages Otherwise, their target audience would not be reached and knowledge, as well as existence of new compositions, musical scores, and songs would not even be able to reach the intended listeners. The uses of various media (television, radio, online sites) are traditional media for promotion and commercialization of popular music. Thus, appropriate funds and resources are invested to do this with the objective of generating profits in the end.
Yes, one believes that a group, artist, or singers could be too commercial; and at the same time, not commercial enough. There are contemporary singers who could be considered overexposed as listeners tend to hear their songs in all media at almost all possible times. When hearing a particular song is perceived as way too much that audience perceives that their ears are already aching from hearing the same sounds again and again, then, this could be considered an evident proof of being too commercial. On the other hand, there could be very good musical compositions that are not effectively managed and promoted due to factors such as lack of funds, lack of competencies of the managers or promoters, wrong use of media to promote, and reaching only a limited audience. As such, these are examples of a group or singers whose songs and musical compositions are not commercial enough. If the focus is no longer on the music itself (maybe creating promotional products that promote the singer more than the songs), then somehow, there are possibilities of audience losing their interests and appeal; especially if the songs do not reach the quality expected from the music. It could initially be productive for the promoters for having served their commercial interests; but eventually, not being able to sustain a good quality of music would be detrimental to the singer, manager and promoters in the long run.
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