StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

Operation Management: Continental Airlines - Essay Example

Cite this document
Summary
"Operation Management: Continental Airlines" paper identifies the problem(s) Continental faced that caused them to decide to redesign their operations and control center processes as well as the procedures for recovering from disruption, and describes Continental’s operations structure…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER96.7% of users find it useful
Operation Management: Continental Airlines
Read Text Preview

Extract of sample "Operation Management: Continental Airlines"

Operation Management 1. What problem(s) did Continental face that caused them to decide to redesign their operations and control center processes as well as the procedures for recovering from a disruption? Answer: Continental Airlines – CA, was facing problems due to disruptions in the scheduled flights when pilots were sometimes stranded in other airports and could not reach the required point in time. To obtain the maximum revenue, airline services often arrange their services and networks along with complex schedules so that the resource utilization is the highest. This calls for a close interaction between pilots, aircrafts and crew and if the pilots are not available at the required point and at the required time, then there are huge losses as flights get disrupted and onward flights are cancelled. Pilots are typically qualified to fly certain types of aircrafts such as Boeing 737 and if a pilot who is a part of the active crew misses a flight, it would be very difficult to replace him with another appropriately qualified crew. Therefore, the recovery of active crew back into the flight schedule originally designed was an important consideration (Yu, 2003, pp. 5-6). 2. What problem did Continental identify after the storm of March 1993? What was the IT systems structure at that time and how did it hamper Continental’s recovery? Answer: The Storm of the Century that occurred on March 12 to 15, 1993 wrecked havoc in USA and the CA operations were hampered very much. Besides, causing more than 1 billion USD damages, the killed 240 people, grounded aircraft on the east coast for many days and forced many airports to close and Continental was one of the worst hit. Aircrafts had to be located by brushing the snow off the identification numbers from airplanes and crew could only be located after a very difficult search. When crews tried to call operations centre, all phones lines were jammed and CA lost control over the operations. CA had a disparate accumulation of IT systems that were accrued over the years from acquisitions and mergers. Many of these systems were not integrated and information could not be shared and retrieved so bringing the systems and enabling recovery was very difficult (Yu, 2003, pp. 7). 3. Describe Continental’s operations structure (SOCC) and how its hub structure works. Answer: The System operations control centre - SOCC is placed in Houston where the headquarters are. It is in SOCC that employees carry out operations such as tracking the schedules. monitoring operations, anticipate and forecast disruptions for the flights and allows for recovery planning from the disruptions. The SOCC acts as a central hub for decision making for airline operations, re-scheduling crews, customer service, routing flights, and dispatch and maintenance schedule for aircrafts. When there are any disruptions, the SOCC teams make the required changes for flight schedules, delay or cancel flights, route the aircrafts to the required destinations and even reassign the crew. The decisions are taken by using advanced systems that help to view the impact of one decision over the operations. Any decisions taken are discussed with managers for all related departments (Yu, 2003, pp. 6-7). 4. Describe the crew scheduling and crew recovery problem including crew pairing and monthly bid lines. What other constraints are imposed on Continental to complicated finding a solution to these problems? Answer: For airlines, cost of crews is on of the largest cost components and hence Crew Scheduling and the Crew Recovery Problem is a major issue. Airlines schedule crews as per the fleet assignments and by assigning fleet types to the markets. Crew pairing is a part of the crew scheduling problem and it a sequence of flights legs beginning and ending at a crew base that would meet contract and government restrictions and constraints. Crew base is the city from where crew pairings start and have to end and the base may be different from where the crew live. Crew pairings cover duration of one to 4 days and crew pairing works to find a set of pairings that would cover the optimum flight segments at the least cost. In some cases, deadheading is used where crews are paced as passengers to reposition flight crews. Monthly bid lines are sequences of pairings where the crews are assigned for a month. Bid lines have constraints such as workload balancing, quality of life of crew, etc (Yu, 2003, pp. 8-9). 5. Describe what CrewSolver does. What other systems does CrewSolver integrate with and how is information shared among them? Describe the steps Continental currently follows in order to recover from a disruption. Answer: The CrewSolver system is used for crew recovery solutions when severe disruptions occur. The solutions helps to reassign crews quickly to man open flights and to return them to the original schedules in a most cost effective manner while honouring constraints of government regulations, contractual and crew quality of life requirements. The CrewSolver application server interfaces with different data sources and a connection to crew clients. It integrates with the SOC database, mainframe database, message server, crew file, static data and configuration parameters and environmental variables. When there is an initialisation, the optimisation server retrieves static data from electronic files and takes the operational live data from the SOC database. After initialisation, the optimisation server receives update messages regarding the modifications to the existing state of operations. The optimisation server uses an in memory data store that shows the operational status and also has an embedded legality checker and algorithm that would solve the crew recovery issues and problems besides giving multiple solutions (Yu, 2003, pp. 10-11). 6. How has CrewSolver impacted Continental’s bottom line? In what ways? Answer: The management of CA has estimated that about 40 million USD have been saved in 2001 when the system was used in four major disruptions. In the first quarter of 2002, CA obtained savings of 5 million USD when the system was used in minor disruptions. The system was also used in the aftermath of September 11 attacks and in the New Years 2001 weekend and when a major snowstorm struck on 29 December 2000 and it has been estimated that CA saved 4,422,000 USD. Over the years, the solution has provided solutions of millions of dollars in direct savings. However, the savings increasing the reliability and quality of service is much more than the dollar savings. In many cases, the system reduces the cancellations due to unavailable crews and shifts the operations from one hub to another and used available crews to fly the remaining flights. CrewSolver is used to find the best set of flight cancellations, additions, delays and aircraft routings (Yu, 2003, pp. 14-17). References Yu Gang, Arguello Michael, et all. 2003. A New Era for Crew Recovery at Continental Airlines. Interfaces, 33(1), pp. 5-22. Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(Operation Managment Essay Example | Topics and Well Written Essays - 750 words, n.d.)
Operation Managment Essay Example | Topics and Well Written Essays - 750 words. https://studentshare.org/miscellaneous/1725025-operation-managment
(Operation Managment Essay Example | Topics and Well Written Essays - 750 Words)
Operation Managment Essay Example | Topics and Well Written Essays - 750 Words. https://studentshare.org/miscellaneous/1725025-operation-managment.
“Operation Managment Essay Example | Topics and Well Written Essays - 750 Words”. https://studentshare.org/miscellaneous/1725025-operation-managment.
  • Cited: 0 times

CHECK THESE SAMPLES OF Operation Management: Continental Airlines

Continental Airlines

Name: University Course: Instructor: Date: Abstract The paper dissects the success story behind continental airlines as one of the leading players in the industry.... Introduction The story behind continental airlines is inundated with many successes and challenges that have characterized the company since its formation.... In any case, continental airlines is today regarded as one of the best performing airlines not only in the United States but across the world....
10 Pages (2500 words) Research Paper

Emirates Airlines and Qatar Airway's Development Strategies

The paper "Emirates airlines and Qatar Airway's Development Strategies" compares Emirates airlines' openness, honesty and having respect for the clients, while Qatar Airways seeks to develop innovative projects integrating economic, cultural, and social values into design solutions.... Emirates airlines, which is owned by the government of Dubai, has been operating for 23 years while Qatar Airways has been in business for 18 years and is owned by the government of Qatar....
15 Pages (3750 words) Case Study

Southwest Key Operating Metrics

Southwest airlines, in 1971, was onset by Rollin King and Herb Kelleher, with the simple objective of getting passengers to their desired destinations at the right time and at the cheapest rates they want to; not ignoring their comfort.... outhwest airlines is offering short flights that are domestic only associated with minimal service, accompanied by a simple structure of cheap fare.... Making use of its point to point flights, the airlines gives regular direct flights for the short distances, for example from Los Angeles to Las Vegas, etc....
14 Pages (3500 words) Essay

A Strategic Analysis of Continental Airlines

The mission statement of continental airlines (CAL) is capitulated by its four-pronged strategy better known in the airline industry as the Go Forward Plan.... hellip; The components of this strategy are "fly to win, fund the future, make reliability a reality, and working together" (continental airlines Company Profile 2008). ... ly to win emphasizes the financial goals of CAL by focusing on the objective to "achieve top-quartile industry margins" (continental airlines Company Profile 2008) by looking at the particular market segments where there are better profit prospects....
5 Pages (1250 words) Case Study

Airline industrial analysis

It extends its grid as part of the Star Alliance global marketing group, which is managed by United Continentals United airlines and Continental, and Lufthansa.... ccording to the industry structure, based on federal oversight and the size and purpose of air carriers, both companies are categorized as Major airlines (eHow....
4 Pages (1000 words) Statistics Project

Continental Airlines and EDS

This was not necessarily a… Wejman's contribution towards making the necessary changes it aspects from IT outsourcing the managing data would be then much handy in creating a better solution for both EDS and continental. ... aving a drastic change n the last decade of the 20th Century, where continental got out of the bankruptcy channel and started its way out to growth, the company as comparatively to EDS was just one of the company seeking solutions....
4 Pages (1000 words) Research Paper

Real-time Business intelligence at Continental Airlines

continental airlines is one such organization that deploys active data warehousing for its Based on the data collected by its active data warehousing program, the management team of Continental conducts a process meeting every day to discuss about the company's progress.... Other areas were continental airlines used active data warehousing are airline security, operations of flight, revenue accounting and management, fraud detection, and others.... In addition to traditional ways of using active data warehousing, continental airlines used it differently for reconstructing their goals and making their airlines the most favorite choice for their customers....
5 Pages (1250 words) Case Study

Potential Resource Strengths and Competitive Capabilities of South West Airlines

The author of the current research paper "Potential Resource Strengths and Competitive Capabilities of South West airlines" points out that air travel has evolved over the past few years into a large and growing industry.... However, the increased competitive environment has led to the emergence of low-cost carrier airlines that have swept the market shares in their favor.... South West airlines has been operating since the year 1971 and has managed to earn a distinctive reputation among the numerous airline's companies operating in the US....
24 Pages (6000 words) Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us