Generic Strategies of Porter - Essay Example

Individual Reflection Report Porter’s Generic Strategies. This strategy describes how Xiao mi Company can pursue its competitive advantage along with its designed scope of the market. The strategy recognizes the use of lower cost, product differentiation, or focus. Some of the methods that are put forward by Porter’s generic strategies to enable Xiao mi Company to meet its competitive advantage are like lowering the price of the products as compared to its competitors. Xiao Mi Company can however choose to select international markets or even establish foreign markets through the use of price strategy.

If the company chooses to pursue one of the two types of competitive advantage that is either via lower cost than its competitors then it can command a greater section of the market and customers. The generic strategy gives a reflection on the choices that can be made by the company regarding the type of competitive advantage and the scope of the market levels of International StrategiesThere are mainly three levels of international strategies that the Xiao mi Company uses namely corporate strategy, functional strategies, and even business strategies.

All these strategies focus on the international markets where they use cost leadership as an effective market strategy that they can use to explore and acquire a greater market niche for their smartphones. The international strategies of the Xiao mi in essence try to define the business domain in which the firm can operate through recruiting foreign people, improving the R&D division, and even through analysis of the factors that influence strong operation systems (Bruce, 2008). To meet international standards, it is very important for the Xiao mi Company to answer quite different the many questions that form the major components of the business domain.

These divergent answers should reflect the different corporate strengths and weaknesses and even different ways that Xiao Mi can use to assess different opportunities and threats that may be produced by global economics and even the political environment. Uppsala International ModelThis theory tries to explain how Xiao mi can intensify its business activities in foreign markets. In this set of models, Xiao Mi first gained a lot of experience from the domestic markets before they decide to move to the international markets to do international business of selling the smartphones making a gross sale of about 5 billion.

Xiao Mi Company started their foreign operation by forming an agreement with the foreign intermediate or agents who are geographically in close countries to make people be aware of their products then move to establish their offices and retail stores in distant countries. Human Resource Xiao mi has well-skilled human resource personnel forming sets of individuals who are part of the workforce of an organization or business sector. These individuals ensure that the business activities are managed properly ranging from human resources to product sales.

Human resources departments within the Xiao mi Company have also ensured that there is good organizational leadership with a good knowledge of motivating their employees through increasing the salaries of the employees and as a result, they can retain their employees and hence contribute to the success of the organization. From the objectives of the corporate employees can be viewed as assets to the enterprise whose value can be enhanced through further learning and development. Therefore it becomes important for organizations to capitalize on these assets so that they can have a broad range of human resource management.