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Crisis Management and the Aaron Hernandez Saga - Research Paper Example

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Aaron Hernandez is a household name for the fans of American Football as until his arrest, Aaron Hernandez was playing for the National football League (NFL) side; New England Patriots (NEP). Aaron Hernandez on August 22, 2013, was arraigned by a grand jury for the killing of…
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Crisis Management and the Aaron Hernandez Saga
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he murder cases surrounding Aaron Hernandez have led to great damages not only to the image of Aaron Hernandez himself, but also the people and organizations with which Aaron Hernandez was associated. This paper discusses and analyses the Aaron Hernandez saga and the endeavors made by different stakeholders in the handling and management of the negativity brought about by the Aaron Hernandez crisis. Aaron Hernandez saga, even though with a very unclear origin, can be traced right from the childhood that Hernandez had to bear.

As is common with most people, the environment to a huge extent dictates the personalities of individuals. Aaron Hernandez was brought up in a loving family. Aaron Hernandez loved, trusted and really had a strong belief in the principles of the parents. The trust Aaron Hernandez had on his father had positive consequences as well as negative consequences on him (Aaron Hernandez) all in equal measure (The University of Liverpool, 2014). Positively, Aaron Hernandez’s father played a huge role in bringing up Aaron Hernandez as a very responsible and a self-motivated individual (The University of Liverpool, 2014).

Being responsible in Aaron Hernandez is evidenced when he decided to pick up a career in professional football. Aaron Hernandez is seen as a successful player with attractive records in the NFL, some of which: playing in the super-bowls and in the top-flight tight end. Negatively however, Dennis Hernandez (Aaron Hernandez’s father) had rogue characteristics such as frequently being convicted of assault. From this study, it can be argued that Aaron Hernandez inherited the “genes of crime” from his father (The Courant, 2014).

Being a football player, Aaron Hernandez is prone to crime. American football is a game characterized with hard tackles let alone the physical demands the players have to go through before they qualify as professionals (The Courant, 2014). A huge number of players in the NFL are also drug users, which

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