Nobody downloaded yet

Country feasibility for Burger King in Brazil - Research Paper Example

Comments (0) Cite this document
Summary
Export is an influential component of the present economic growth rate that Brazil is experiencing, which has been described by commentators as highly impressive and fast track. Brazil’s success in export is widely attributed to the kind of trade partners it has the kind of…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.8% of users find it useful
Country feasibility for Burger King in Brazil
Read TextPreview

Extract of sample "Country feasibility for Burger King in Brazil"

Download file to see previous pages For instance, it is documented that from China alone, Brazil made as much as US$30.8 billion in the year 2010. The chart below gives a detailed value of trade for the top ten trade partners of Brazil.
In terms of trade surplus, China was identified as the strongest with $5.2 billion achievement in 2010 while Argentina gained $4.1 billion with the United States of America recording $7.8 billion. Workman notes that “it appears that the lower American dollar paid dividends in 2010, driving up Brazilian demand for comparatively lower-priced U.S. goods.”
In terms of macroeconomic indicators, Brazil could be classified as an excellent performer in the past few years, counting as one of the world’s major economic competitors. The table below is a summary of figures of some of Brazil’s major macroeconomic indicators for various years.
Laws that govern foreign direct investments are very crucial to the economic development of every nation, including companies and corporate bodies who would be seeking for investment in one country or the other. To this, Brazil has a number of foreign ownership laws that are meant to be of great economic cover to both Brazil as a country and foreign investors such as Burger King. Some highlights of the laws include the fact that the percentage of foreign ownership allowed is 30% as of 2002 (Encyclopedia of the Nations, 2012). This is a figure that could be said to be of very good favor to foreign investors, of which King Burger can take advantage. In fact, since 1995, “the petroleum, telecommunications, mining, power generation, and internal transportation sectors were opened up to foreign investment” (Encyclopedia of the Nations, 2012).
Brazil boasts and benefits from a very large consignment of foreign investor profits. However, “repatriation of foreign capital registered with the Central Bank of Brazil to its country of origin requires no prior ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Country feasibility for Burger King in Brazil Research Paper”, n.d.)
Retrieved from https://studentshare.org/miscellaneous/1596550-country-feasibility-for-burger-king-in-brazil
(Country Feasibility for Burger King in Brazil Research Paper)
https://studentshare.org/miscellaneous/1596550-country-feasibility-for-burger-king-in-brazil.
“Country Feasibility for Burger King in Brazil Research Paper”, n.d. https://studentshare.org/miscellaneous/1596550-country-feasibility-for-burger-king-in-brazil.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Country feasibility for Burger King in Brazil

Burger King

...?Burger King Table of Contents Marketing Communication Planning Framework 3 Situation Analysis 5 Challenges Involved In Executing an Effective Viral Campaign 9 Repositioning 10 Appropriate Positioning for Burger King 11 References 13 Marketing Communication Planning Framework Marketing communication is considered to be an essential tool that an organisation utilises to convey wide range of promotional information to its target customers. The vivid kinds of business promotional activities undertaken by an organisation in order to endorse their products or services may be through advertisements, public relation, personal selling, websites, brochures, press publicity among...
6 Pages(1500 words)Essay

Mcdonalds vs Burger King

...and contrast the business models, advertising strategies, and financials of McDonald’s and Burger King. McDonald’s Company Profile McDonald’s was founded in 1955 by Ray Kroc. The hamburger chain restaurant has brought innovation into the industry since its inception. In 1975 they became the first company to ever offer a drive-thru window. Today the firm enjoys market leadership in the industry. The company achieved global sales in 2010 of $24,075 billion. The firm is a public company whose common stocks are traded in the NYSE under the symbol MCD. The company has over 32,737 restaurants across 118 countries worldwide serving nearly 64 million customers each day (Aboutmcdonalds, 2011)....
7 Pages(1750 words)Research Paper

Place Assignment: Burger King

...Place Assignment: Burger King The impact of technological advancement is felt extensively in the marketing world as manybuyers and sellers introduced services and products as well as order for the goods through websites in the internet. With internet, buyers could access websites of certain business organizations offering certain products, place their orders, and wait for processing, and delivery done through certain channels. Internet or online shopping saw high growth rate of unemployment as shop attendants were replaced by the internet technology. This has however changed in the recent past after consumers and sellers altogether encountered numerous problems ranging from wrong specification to wrong...
3 Pages(750 words)Case Study

BURGER KING CASE STUDY

...?Burger King Case Study Critical Analysis of the Burger King’s “Whopper Freakout” Marketing Campaign The Whopper Freakout campaign was launched by Burger King as a test to get a glimpse of how customers would respond if they were notified that Whopper had been removed from the menu list. Majority of the consumers were astonished to hear that their burger of choice had been removed from the menu. Their responses were recorded using a hidden videotape, and this was developed into a seven and a half minutes documentary. The documentary was posted on the internet and the campaign launched to mark 50th anniversary of Whopper....
5 Pages(1250 words)Term Paper

BURGER KING CASE STUDY

...?(Word count 050 – Excluding the questions and references) Burger King Case Study Critically analyze Burger King's "Whopper Freakout" marketingcampaign. Discuss the pros and cons of using viral marketing campaigns to promote a product. The subtlety of marketing activity is what usually concerns marketers in order to come up with perfect intimacy of customers’ behaviors, market trends and competitive advantage, all of which are for the purpose of achieving perfectly groundbreaking output. Certainly, marketers cannot compel consumers to buy their product or service offerings, but they can actually influence their buying behaviors. Of course, it is not the right approach to...
4 Pages(1000 words)Term Paper

Burger King

...Analysis of Burger King's “Whopper Freakout” Marketing Campaign and the Pros and Cons of Viral Marketing Genius or risky? The answer to this question could go either way when looking at Burger King’s “Whopper Freakout” marketing campaign. This campaign was launched on December 9th, 2007 on Burger King’s 50th anniversary (Lenze 3). Its goal was to market the whopper burger which was the most popular Burger King product. At the core of the campaign was the “Whopper Freakout” commercial that featured real customers reacting to the news that the whopper burger had...
5 Pages(1250 words)Case Study

McDonalds Business Strategy

...food, McDonald's dwarfs its competitors, with system-wide sales more than three times the size of its nearest competitor Burger King. However, while McDonald's continues to outrun the competition, it remains mindful of competition from other global brands such as Burger King and Wendy's. McDonald's also faces a major threat from local chains, such as the Quick burger chain in France and Belgium. In the US, it faces competition from players Berkshire Hathaway and CKE, along with a host of smaller chains and independents and the emerging fast casual chains. Burger fast food is an increasingly crowded and mature area, particularly in key...
38 Pages(9500 words)Essay

Burger King and Innovation

...Burger King and Innovation CHAPTER 1: INTRODUCTION Background Individuals residing in the United Kingdom are more under time pressure than ever before, thereby leading them to purchase convenience products and spending less time in their own kitchens to prepare their own meals. According to Davies (2009), the United Kingdom has been known to have a large number of working women. Recent years have also shown that more and more people are allotting more time for leisure, thereby giving them less time to prepare their food. The flexible working patterns of families, the longer hours devoted to work and different preferences in food choices mean that in the United Kingdom, fewer families eat together....
57 Pages(14250 words)Essay

Burger king

...s’ and Employee’s reaction during the service order: The Arndale centre is going under the process of refurbishment. Burger King Store at Luton in The Mall Arndale is new, clean and shinny one as compare to the old dingy and dirty one. Before discussing the customer and employee interaction during service order; generic ways of customer service order is there. Customer and Employee interaction during the service order can be of one among three kinds [UYS12]: i. First Kind: In first kind of simple and to the point interaction, the employer is concerned about “What the customer need?” And then client replied for the order of Item A at time T with price P. All the concerns in this kind of order are about...
3 Pages(750 words)Essay

Burger King vs Mcdonalds

... Burger King Versus McDonalds Introduction Burger King and McDonalds are two burger supplying giants that have been competing against each other for several years. Their competition has raised a debate between their fans about which burger giant is better. This writing will differentiate between the burger supplying giants on the basis of their business decisions, innovation and quality. Body On the basis of burger quality it has been established that Burger King is superior to McDonalds. This is because the burgers offered at Burger King are quite juicy and they are flame boiled. On the contrary, McDonald’s burgers lack flavor as they are cooked in their own fat. On the basis of making risky business decisions McDonalds stands... the...
1 Pages(250 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Research Paper on topic Country feasibility for Burger King in Brazil for FREE!

Contact Us