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Part Two of Project (Stilsim Company) - Essay Example

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The external analysis of an organization provides a detailed review of the various opportunities and threats that exist in the environment surrounding an organization. Not only is this a useful tool that organizations employ to keep an eye on the goings on of customers,…
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Part Two of Project (Stilsim Company)
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rganizations and their business processes are surrounded by a complex web of factors which are responsible for how ell that organization or business performs financially and as a whole. These factors can be simplified by their division into two broad categories. These are: The internal environment of an organization constitutes the elements of an organization’s working parts that is the organizational culture, its employees, and in a nut-shell the factors which are internal to the organization that is the strengths and weaknesses of an organization.

The external factors on the other hand are quite different. These are the factors which make up the opportunities and the threats that are present in the external environment for the organization. Opportunities and threats are interspersed in the environment surrounding a firm and they present not only a challenge but in the long term also helps organizations achieve growth and prosperity. Changes such as those that occur in technology or social needs and the policies of the government are all problems that present themselves in the form of opportunities and threats for organizations.

Following are some of the major sources of opportunity for a firm: In one sense the opportunities for a firm are also similar to the threats as in they are both external to the environment but this is where the similarities end. The threats are issues that no one wants to discuss but which are important to be overcome for the success of an organization. The threats include: A thorough analysis of the business environment around Stilsim shows that a large number of both threats and opportunities exist for the organization.

To begin with, we will discuss the opportunities that exist for the company. The world today has changed drastically and totally. The things that are possible today with the aid of computers provide a wide array of possibilities that the firm can take up. For beginners, the firm has the opportunity to market itself

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