Download file to see previous pages...
p.141.). An organization with strong supply chain integration can easily achieve competitive advantage resulting in efficient performance of the operational activities. According to Dolgui and Proth, “a supply chain is a global network of organizations that cooperate to improve the flaws of material and information between suppliers and customers at the lowest cost with the highest speed” (Dolgui and Proth, (2010), p.113). The primary objective of supply chain management is to provide high satisfaction to the customer group through effective operational processes. The task of managing efficient supply chain for meeting its objectives is known as supply chain management (SCM). Monezka and colleagues defined SCM as a concept “whose primary objective is to integrate and manage the sourcing, flow, and control of materials using a total system perspective across multiple functions and multiple tiers of suppliers” (Mentzer, 2001, p.8).
Retail market is a service industry where finished goods are sold to the final consumers. The core operational activity of a retailer is to provide service to customers by selling products manufactured by different organizations. Therefore, in retailing business, the activities related to supply chain are of paramount importance. Hence, managing supply chain in retail business is more challenging as it determines the level of consumer satisfaction.
The primary objective of this paper is to analyze the supply chain related issues of the supermarket and to develop a relevant and valid supply chain management for retailing business. The SWOT analysis of supermarket will help to realize its current position for framing its supply chain model. In order to support the proposal, two relevant research papers related to supply chain will be explained. Finally, the paper will be concluded by offering valid recommendations on the basis of the analyses and
...Download file to see next pagesRead More
Its closest rival, Hennes and Mauritz, has a different strategy, quite opposite to the strategies of Zara. Zara is more liquid than H&M. Because of this, Zara’s lead in the sector is quite unmatched. Among its strategic innovations, Zara has used technology in its processes.
Martin Christopher (2005: 11) defines the supply chain as “the network of organizations that are involved, through upstream and downstream linkages, in the different processes and activities that produce value in the form of products and services in the hands of the ultimate customer.” The various independent functions that contribute to the supply chain are marketing, warehousing, transport, purchasing and finance .
Knowing in advance the likely changes in customer preferences accelerates the adaptability of the firms to cling to enhanced speed and quality. An efficient supply chain management ably assisted by latest information technology for information sharing and Just-in-Time and other time compression strategies enable firms increase their operational efficiency manifold.
Logistics is simply the science of getting the required materials, goods or equipment to the right people at the right time and the development of this field owes a lot to the military history of civilisation which extends all the way back
Time compression will also be investigated as it constitutes a significant approach in minimizing or eliminating time-consuming activities and wasted time associated with business process. To this extend, information technology appears to be a