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How the respective elements of Hospitality, Cultures and People are enacted in the organisation - Essay Example

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For them to be competitive, they are required to adapt to the diverse needs of customers as well as the communities within which they operate. Shangri-la hotel is situated…
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How the respective elements of Hospitality, Cultures and People are enacted in the organisation
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How the respective elements of Hospitality, Cultures and People are enacted in the organisation

Download file to see previous pages... The hotel offers luxurious accommodation to its clients. The organizational structure comprises of two divisions including the Hongkong mainland hotels and those in the Asia Pacific and Dubai. This paper will explore the enactment of various elements of the organization, which include hospitality, culture & people. It also highlights issues that the organisation faces in relation to these elements. The paper also provides recommendations as regards improvement on delivery and management of these elements by the organization.
Hospitality organizations are usually focused on maintaining a competitive advantage in the industry through maintaining strong relations with their clients. It is important to understand while engaging in the hospitality industry that consumers will always make a rational choice, mainly to go for the alternative that will give them maximum satisfaction (Paula et al. 2008). In other words, they are free to seek services from the provider whom they feel is most pleasing. Competition in the hospitality industry has increased due to Liberalization of trade whereby investors are free to establish business beyond political boundaries. Large multinational companies are competing with local companies and hence each company in the hospitality industry has to develop strategies to enable it to maintain competitiveness. Effectiveness depends on the organization’s ability to market its products and maintain reputation in the market. To the customers in the hospitality industry, competition among service providers is to their advantage. This is because competitors improve their services in a bid to attract more consumers (Hatch and Cunliffe, 2006).
Hofsted defines culture as a tool that the mind applies to guide a person’s day to day activities and interactions with others. He believes that culture is a collective aspect of a population that has occupied a particular social environment where individuals learn ...Download file to see next pagesRead More
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