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After which a careful scan of competitors around Dubai must be thoroughly made so that I can have a full grasp of how it is to compete in a dense market. It was difficult since as a new entry in this business, other companies have already the advantage of having loyal customers. Nevertheless, I was able to successfully gather enough data that can give me a complete view of the car rental industry. This also meant being resourceful by tapping networks of friends, even relatives who knows someone from this kind of business.
On the second week, I doubled my efforts to get primary sources for my data. This entailed doing interviews among two rent-a-car owners so I can have some idea for the marketing strategy. I also interviewed a driver so I can anticipate possible problems in operating this business. I fully realized that this business is not about cars, it’s about giving service which is why I incorporated “pleasure “ in my tag line. The succeeding week, it was time to put up advertisement on different media and that was not quite easy for a newcomer. There were many phone calls to make just to canvass the price of such ads. Also, I was not familiar with sizes, dimension and design of paid ads. Indeed, the design of the website occupied also another week of the project since many considerations must be made in the B2C marketing. The four principles of marketing are the same but one must view the ad as a browser on the internet with very little attention span. The ad must immediately grasp the attention of the potential customer.
There were many skills that I have learned in accomplishing this project. The first set of skills I have developed are soft skills in negotiating, problem-solving, listening, interacting with others, diffusing tension in an argument and even teaching. These skills were learned during my interaction with people in the industry as well as people in the media. The rent-a-car business depends
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This new branch should facilitate exceptional performance in the four core areas namely: Customer Satisfaction Employee Development Fleet Growth Operating Profit Therefore, this paper has been designed to create a detailed and unique plan for this project.
Another characteristic of autocratic management is prohibiting subordinates form taking initiatives and expressing ideas (Cornell, 2010). That is exactly how Dr. Kair behaved. He required all the subordinates to report to him on the smallest matters. As a result, the working process was being constantly slowed down due to the requirement of detailed reporting.
Name: Institution: Course: Date: Musical Rent The musical rent is a rock music produced by Jonathan Larson. This song was partially created from Giacomo opera La boheme. It narrates the story of a young group of impoverished young musicians and artists who were struggling to survive while creating their work in New York City.
E-business includes direct and indirect business operations like sales, marketing and human resource management, change management and business process re-engineering among others (Tassabehji 2003). In addition, Tassbehji (2003) highlights that e-commerce is extensive and entail large scale trade of commodities between different countries through electronic media.
He is indeed called the "father of location theorists".
It is composed of group of theories which seeks to explain the sitings of economic activities and is based on the microeconomic premise that individuals choose to maximize their utilities (Answers.com).
This project will be completed using a team consisting of six members in varies ages and teaching abilities. . We decided to complete our project showing students how to park a car.
Our team of six has been created . We are going to use our skills of critical reflection to create a module to teach our students.
As for the management group, the Top level managers like the owners cannot be interviewed since they are usually going on and out of the country. The only way to deal with this problem is to constantly make a follow-up on people that should be interviewed