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Report on EGG bank - Essay Example

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It was operated under the name of Prudential as a subsidiary of Citigroup. The company was re-launched in 1996 by the name of Egg Bank. It is purely an online bank in that an account can only be…
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Download file to see previous pages According to this reform, banks are required increase their amount of capital in order to support their activities. Banks are still unsure how strong the reforms will be and what will be its affects.
The credit crunch has also had its affect on the UK banking sector. Bank of England is slightly changing its monetary policy as a means of quantitative easing hoping that the economic conditions would become better. UK is also working in close collaborations with China in order to develop the financial and capital markets.
Many jobs have been lost due to economic slowdown that has had a huge impact on the thinking and the demand of the population. People are now looking away from the banks as they have no means of re-payments of loans from the banks. Also many people are indifferent to the products that are offered by the banks and are looking for some better options in which they could invest.
Technological breakthroughs are occurring all over the world and not just in UK. The banks that were operating offline are now establishing themselves over the internet offering more products for different segments than they were doing in their offices. The rapid progression of banks on the internet has introduced a new banking industry called e-banking. Banks are now fighting to capture more target markets than their competition by means of heavy online and offline marketing.
The legal issues concerning the banking industry is where they would invest people’s money as the customers demand details and guarantee on their returns. The paper work and documents on the customers’ information as well as the banks’ information is now of vital importance before entering into any type of transaction due to increased fraudulent activities.
Banks are deriving their campaigns toward green and friendly environment as a means of attracting new potential ...Download file to see next pagesRead More
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