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Sales Management - Essay Example

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When it comes to sales, the ethical values are usually discussed in more details and with varied perspectives. The fields of sales and…
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Sales Management
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Download file to see previous pages There is a growing body of evidences that argue about the nature of sales ethics and claims in to be oxymoron; however, another school of thought believe that sales ethics are practically followed within the business world and opposes the impression that these are only formal expressions of the company values to built its better image3.
The following essay aims to discuss the general conception about the sales ethics that deem them as oxymoron. In this regard, the essay also explores different situations where the sales personnel have to decide whether to practically follow the described ethical values and principles of their company or prefer the interest of company in terms of increasing sales volume. The essay basically opposes the notion that sales ethics are oxymoron and provides the arguments to support this standpoint. The essay strives to explain how sales ethics can act beyond the formal descriptions to support the products and companies’ image.
At present there are large inspections about the companies’ business that puts pressure upon them to fulfil the ethical requirements and follow the basic ethical principles. These principles ought to be straight forward, reasonable and clear so that the companies could deliver the same values to the customers. The companies are expected to respect these values because it is generally accepted notion that the societies giving due attention and value to these principles can prosper and develop significantly. Hence, the issue of the fulfilment of the ethical values becomes very important in this scenario and the companies have to draw a clear line between the theory and practice of the ethical values4.
The customers of today’s technology driven world have more choices in front of them as compared with the consumers of the past. The international availability of products options have made them more demanding and ...Download file to see next pagesRead More
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