Management of Information systems Unit 5 - Essay Example

Comments (0) Cite this document
In terms of data collection, pure play companies have an advantage over brick-and-mortar retailers in that it affords a faster and more direct link to consumer data than the latter. Detailed information could be gathered from the customer directly, and faster responses could be…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER92.9% of users find it useful
Management of Information systems Unit 5
Read TextPreview

Extract of sample "Management of Information systems Unit 5"

From Ideas to Application: Real Cases – When Attack Pure-play companies – companies that sell only via the web, such as – have a certain advantage over other retailers in terms of data collection. How so?
In terms of data collection, pure play companies have an advantage over brick-and-mortar retailers in that it affords a faster and more direct link to consumer data than the latter. Detailed information could be gathered from the customer directly, and faster responses could be made to managerial queries on a real time basis. Verification is also faster for the retail company concerning authenticated payment systems that now operate on highly secure platforms. Likewise, enhanced data collection works both ways, as the consumer is benefited by greater ease in price comparisons and facility in obtaining data about products and services.
Pure play companies are able to focus their investments on their on-line storefronts than brick-and-mortar companies, and positive shopping experience is a come-on for the generation of repeat business. These online retailers enjoy reduced unit operating costs, and lower levels of customer acquisition costs.
2. used a transactional database for their monitoring and analysis. What were the results? Why is this unadvisable?
A transactional database is a transaction-based, relational database with a normalised table. It is highly volatile and designed to maintain transactions of the business with immediate updates. Transactional databases also allow for online transaction processing, and thus maintains functional data. In the case of Overstock, the overload on their systems has forced them to suspend internal applications and use their capacity to accommodate the main sales transaction function. For this reason, managers could not make real-time inquiries. This is not advisable because in an online sales business such as Overstock, management must be informed at all times about the volume and nature of transactions in real time, so that they may make informed decisions as soon as possible. Transactions occurring over the internet are still legally binding contracts, and Overstock might commit itself in sales transactions that it might not be able to fulfil. In pure play businesses, close monitoring in real time is essential.
3. What can executives do now that they could not do in 2004 in terms of data analysis?
With the increased investment in hardware, software and database technology, and with the additional complement in skilled labor, management is able to do faster real-time analysis of sales transactions, monitor volume movement of products, and check current inventory levels. Managers can thus make spot decisions concerning critical issues that require immediate resolution. Furthermore, the inclusion of warehoused data capability could provide invaluable collated data over a period of time, for the purpose of managerial decision making.
4. What information can proper analysis of the warehoused data teach executives?
According to the facts of the case, Overstock provided for a data warehouse system. Essentially, warehoused databases are built on denormalised tables that are non-volatile and, since they are not transaction based, must be periodically updated. They are essentially historical data stored and organized by subjects, for later retrieval for analysis. Because of this inclusion, managers can keep track of consumer tastes and preferences over a long period of time, create useful customer profiles and detect slow-moving trends that would have evaded a short-term monitoring of transaction data. Such attention to customer information over the long term could help the company place follow up customer calls to inform them of new products and services within their sphere of interest, reply to returns and warranty calls on transactions consummated some time ago, and in end improve customer retention levels.
Anderson, B. (2001) “Clicks & Bricks: Pure-play Internet Companies Get Physical.” Retrieved 3 August 2009 from “Marketing Strategy: Marketing tactics for pure-play eRetailers” Retrieved 3 August 2009 from Korenfeld, B. & Medina, M. (2006) “Transactional Memory”. Retrieved 3 August 2009 from Read More
Cite this document
  • APA
  • MLA
(“Management of Information systems Unit 5 Essay Example | Topics and Well Written Essays - 500 words”, n.d.)
Management of Information systems Unit 5 Essay Example | Topics and Well Written Essays - 500 words. Retrieved from
(Management of Information Systems Unit 5 Essay Example | Topics and Well Written Essays - 500 Words)
Management of Information Systems Unit 5 Essay Example | Topics and Well Written Essays - 500 Words.
“Management of Information Systems Unit 5 Essay Example | Topics and Well Written Essays - 500 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Management of Information systems Unit 5

Management & Health Information Systems

...clinical data repository system for companywide use Deliverable 5: Document on test procedures and results for use by the administrators and audit team Deliverable 6: Training module for IT staff and system support staff 12. Proposed project governance: Part 2: Poster Health Information Management Project Start-Up Document Authors: Msc in Quality and Safety in Healthcare Management INTRODUCTION A clinical data repository Information System is one of the new projects daunted to provide efficient and effective paycheck and expense reports. Diagram (a) “I have the responsibility and the obligation as the...
11 Pages(2750 words)Assignment

Management Information Systems Project

...? Management Information Systems Project Part A The Bubble The bubble is an internet bubble speculation of the gradual progress of the stock market in the field of the internet. This bubble is also significant in the bust of the cycle in the market. The bubble was an e-commerce with a specific feature and distinctive theme (Argenti & Barnes, 2009). This bubble was designed to mock the former bubble by the name web 2.0. The bubble in the website was a 1999 and also a 2000 bust in the media. The bubble was a cycle that emerged in form of nuttiness. Although the bubble was a new bust, it was not the first bubble to come up. This is because...
5 Pages(1250 words)Research Paper

Management Information Systems

... the user to analyze manually 3. Output: transforms data from the DSS’s decision or from where DSS generates the decision 4. Decision: these are the results generated by the Decision System Support based on the user criteria Think of an example, where a decision support system helps with making internal decisions. DSS applications may be find their uses in hospitals especially in disease diagnosis, desktop DSS spreadsheet, and Microsoft Excelapplications among others. References Power D. J. (2002).Decision Support Systems: Concepts and Resources for Managers. United States, Westport, Connecticut: Greenwood Publishing Group. Lucey T. (2004). Management Information Systems. UK: Cengage Learning EMEA... ? Management...
4 Pages(1000 words)Essay

Management Information Systems

... an overview of Information Systems. It is vital in understanding components of Information Technology that are indispensable to businesses. Management Information Systems have a critical role in planning and decision-making. All organizations or businesses should endeavor to implement Management Information Systems. This is because they provide vital and adequate information to the management. This unit has provided me with the relevant background essential in this fast growing and dynamic field (Laudon & Jane 130). Works Cited Laudon, Kenneth & Jane Laudon. Management Information Systems. New Jersey, Prentice Hall, 1996.... Management Information Systems Introduction A...
4 Pages(1000 words)Essay

Information systems management

...?Information systems management Introduction Evolution in technology has played a major role in shaping organization’s operations and management through empowerment. Acting as a link between enterprises and the field of computer science and computer and computer applications, information systems allow organizations to develop, collect, organize, manage, and communicate data for effective and efficient operations. The level of significance of information systems identifies the need for its management in originations. With focus on the University of Maryland University...
3 Pages(750 words)Assignment

Management of Information Systems Unit 7 Project

.... Furthermore, most customers feel just fine disclosing this information because the account setups are private. This, therefore, makes the information feel much more private than a publically Emailed survey or questionnaire. Provide an example of a decision support system that you have recently used. What sort of information did you have to provide What were the results Was the system helpful/accurate A decision support system that I recently used was actually using to find other books and information related to my previous orders and searches. Since I am an avid reader and enjoy history, I was trying...
5 Pages(1250 words)Essay

Unit 6 management of information systems

...Unit 6 Management of Information Systems Ch. 8, No Find three commercial sites that operate in three different markets and offer affiliate programs. Write up a summary: What do they sell? What do their affiliate programs promise, and in return for what? Classify each program as pay per sale, pay per click, pay per lead, or another type, and explain why you classified the way you did. Commercial Site 1: Zara Mart Affiliate Program Link: Market: Kipot, Judaica and Israeli items Classification: ‘Pay per sale’ because commission is paid “on sales and repeat sales made within 3 years”. Commission: 7.5% per sale Program Details:...
5 Pages(1250 words)Essay

Management of Information Systems Unit 9 project

...Running head: Management information systems Management of Information Systems Affiliation August 25, 2009 Table of Contents Table of Contents 3 Part 1: 4 Part 3 9 Question 1 10 Question 2 11 Part 5 11 References 13 Part 1: I have assessed the case study an analyzed that Juan and his friends want to open a restaurant. For this reason they need to take loan from the bank. Before taking the loan they have estimated the overall resources they need. In this section I will present the detailed analysis of the information system which they want to implement for the business...
8 Pages(2000 words)Essay

Strategic Management Unit 5 DB

...Sprint and Nextel Merger Sprint and Nextel Merger The union between Sprint and Nextel Communications occurredin 2005. The motive behind this merger was to create a giant and happy communication synergy by the two opposite ends of the market in which they operated. The companies would fuse Sprint’s cell phones and home services with Nextel’s business infrastructure. Unfortunately, the joint venture experienced problems with Sprint losses accruing to a whopping 29.7 billion in 2007 quarter (Ireland, Hoskisson & Hitt, 2008). The merger was doomed for failure because of many reasons. After staying in the marriage for a short while, Executives and managers from Nextel walked away from the join venture in hordes. Their main...
1 Pages(250 words)Essay

Strategic Management Unit 5 IP

...Strategic management for Tools Corp Corporation This planning is for Tools Corp Corporation situated in Tennessee. This PLANNING consists ofa brief introduction, SWOT analysis, Market research, Business plan, Operating principles, Strategic objectives and conclusions. Introduction Tools Corp Corporation is a musical instrument making company. The company manufactures and sale different musical instruments like Guitar, Drams, and Sacs phone etc. It known to all of us that modern day business is full of competitions. Sustainability is the main thing in this world. This study would give a fair guideline to company for the business. A business is as good as its planning, controlling and implementation. During this study...
6 Pages(1500 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Management of Information systems Unit 5 for FREE!

Contact Us