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The Strategy to Launch the Positioning of Non-Profit Organization - Essay Example

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"The Strategy to Launch the Positioning of Non-Profit Organization" paper discusses a strategy that lies in several decisions made, which would constitute the strategy that is composed of a two-pronged approach: the first is the short-term strategy while the second section is a long-term plan…
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The Strategy to Launch the Positioning of Non-Profit Organization
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Extract of sample "The Strategy to Launch the Positioning of Non-Profit Organization"

  1. The video would be submitted in the guise of a gift from the “Magnificent group” to the Narragansett Council.
  2. We have also sent a proposal to Johnson & Wales University to persuade the school to grant a scholarship to one of the participants in the Boy Scouting at Narragansett Council. Once this scholarship element is successful, it would help to encourage the children to be involved in the Boy Scouting activities at Narragansett Council.
  3. We invited Jason Dugan director of the program in Narragansett Council to attend our presentation, which will be held on July 30, 2009. Hopefully, the activity will further cement a good relationship for future cooperation.
  4.  

For the Long-term strategy:

  1. We sent proposals to the Narragansett Council suggesting to hold events and activities during the fall and winter seasons because it is cold in New England the rest of the year.
  2. We will tap our existing relationships and tie-ups with other universities just so more people and resources could reinforce the campaign to disseminate information about Narragansett Council, including the benefits for boys who will join their scouting camps. Part of this campaign is an audio-video presentation about scouting activities and testimonies from scouting participants.
  3. Finally, we will also donate a specific amount of money to the Narragansett Council in the future through each member of the “Magnificent group.”
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