Globalization on Contemporary Media - Essay Example

Globalization is described as the process of globalizing, transformation of some things or phenomena into global ones (Wikipedia). As vague as it is defined, this supposedly beneficial force towards unity had led to what its critics had considered being nothing but a conflict. Its noble principle which is to integrate a unified economic, political and cultural system across the globe had turned towards dominance of world affairs under the powerful states. Its aim for economic growth, prosperity, and economic freedom had become a move towards environmental devastation, exploitation of the developing world, and suppression of human rights. Unfortunately, the same mishap has been integrated into the contemporary media.

This same effect had managed to inflict the contemporary media. Although the increasing concentration of mass media ownership within and across the nation's borders may be considered as the most significant development in international communication, this had rather caused deregulation and privatization. Globalization had secured the presence of giant mass media firms in all the national aspects of every region worldwide. This had allowed them to syndicate with dozens of national media firms worldwide to produce and disseminate news and entertainment to localities. This had made them in control of everything that would be aired and implied to the international market. The media that were supposed to be objective, having neutral observation and letting the fact speak for themselves, have been made into a model of little analysis, that was inefficiently statistical and one-way communication. As a result, the important world facts had been replaced with political scandals, celebrity divorces, natural disasters, and anything that will ward off the public’s eye towards the true significant matters. The mass media that was supposed to ask deeper questions about the exercise of power, the dispensation of social justice, and the prospects for cultural survival had been silent making the people blind and numb. What was supposed to facilitate liberty and awakening towards social concerns had rather distance news consumers from stories of relevant value. All that is because, with globalization, the elite own the media, and nothing that would cut their power should reach the public.