Public Relations Practices - Essay Example

For this case, the company ought to be aware that it should not be having any pending negative incidents that might have rocked the company in recent times. Riordan is an international company that deals with customers from all corners of the world, must ensure that they have solved any international ethical issues that might be pending. Being an international company also, the company also ought to be aware that it needs to safeguard the customer’s confidential information before it gets into the wrong hands.

For this case, they must assure their customers that their confidential information or data such as medical information does not get to the media. This fear on the side of their customer might result in most of their customers withdrawing from their organization resulting in losses. There might be an impact that will be experienced as a result of relocating Riordan’s Manufacturer China’s plan. Some of the negative impacts would be losing some valuable employees who might not be willing to move to a new location.

This kind of loss might in the long run have an impact on the goodwill of the organization. If these employees land another job opportunity at Riordan’s competitor, they might reveal most of Riordan confidential information about doing business. This will in turn affect Riordan manufacturers as their confidential information will be known by their competitors and the competition might even become tougher. b) A media release and a media distribution list for the media release. We at Riordan Manufacturing plant, have ensured that we produce and manufacture products for our customers that are of high quality with the latest technology.

We have always been looking forward to suggestions from our customers on how we can improve our products in order to cater for the ever-growing human needs and satisfy them at an affordable cost. We have also ensured that we also lead as far as producing and distributing our products to the world. For this case, we have taken into consideration some of our customers’ requests to relocate our China manufacturing products in order to offer our services to a large number of clients. We would like to assure our customers that the company has taken all consideration in arriving at this decision and no single business will be affected.

All our customers’ information is secure since we adopted the Sarbanes-Oxley requirements as far as internet security is concerned. We welcome any other suggestion from our customers on how we can be able to serve you better and anyone with a query is welcome to our offices at any time. The media distribution list will be newspapers, magazines, Television, Radio, and Bill Boards.