Development of Herbs and ayurveda - Case Study Example

Summary

Herbs and ayurveda have gained a serious consideration from the customers and consumers in India especially in the last 5-6 years.The consumer is aware and conscious of the adverse effects of regular creams and cosmetics. Indian Woman is growing smarter day by day and is aware of her appearance .She identifies herself with the current fashion trend .The nourishing cream of Himalayahealthcare is associated as a fashion icon which takes care of the woman's skin causing no chemical harm instead radiates it making a woman feel beautiful both inside and outside.The urban sector is more prone to pollution, dust and health hazards…

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Subject: Miscellaneous
Type: Case Study
Level: College
Pages: 5 (1250 words)
Downloads: 2
Author: volkmanvidal

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associate their lifestyle with fashion in health. The choice of Himalaya nourishing creamcompliments the craze for fashion in India.Amongst the 720 crore market for the Indian fairness cream Himalayahealthcare wishes to acquire 2 percent market share (www.himalayahealthcare.com /search). MISSION (www.himalayahealthcare.com /mission)To establish Himalaya as a science based problem solving,head to heal brand harnessed from nature's wealth and characterised by trust and healthy lives.

To develop worldwide markets and have an in-depth long-term approach maintaining highest ethical standards . To co-operate and take into consideration the talents of each member of the Himalaya family and the nearby communities in the local region where Himalaya products are consumed.

To support the eco-friendly environment. mf.. Mohan 3 To ensure that each employee strongly reciprocates.

Women besides fashion also want health and this nourishing cream fulfils their need and want because it is a gentle blend of herbal extracts that create vitality and youth for the skin. Himalaya herbal nourishing cream is light and non-greasy and provides nourishment, all day long. It protects the skin from pollution and dry weather.

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