Nobody downloaded yet

'Tourism education and training in China - Essay Example

Comments (0) Cite this document
With the continuing 'open-door' economic policy, and the political reforms, China has seen remarkable growth in its economy and the living standards of its people. The flourishing tourism and hotel industry is one such example. According to the Chinese National Tourism Administration (CNTA) Beijing played host to 436,000 overseas tourists in the first two months of the year 2007 only…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER92.9% of users find it useful
Tourism education and training in China
Read TextPreview

Extract of sample "'Tourism education and training in China"

Download file to see previous pages This figure continued to rise in subsequent years, as depicted by the figure below1.
The total number of inbound tourists and growth rates between 1996-2000 were respectively as follows: 51.1275 million in 1996, with an increase of 10.2% over the previous year; 57.5879 million in 1997, a rise of 12.6%; 63.4784 million in 1998, up 10.2%; 72.7956 million in 1999, up 14.7%; and 83.4439 million in 2000, increasing by 14.7%.
But the real impetus came after China joined the WTO regime in December 2001. Thereafter European tourists also headed towards China in big numbers, as they wanted to unravel the mystery called China, the land of billions. Business community from Europe and America now wanted to explore the market potential of China. This further helped the Chinese tourism industry, which too started realizing the need for bringing in more professionalism in the industry. Tourism education forms a basic component for managing the industry more professionally. Tourism education began in a big way in 1978 when Nanjing Tourism School was first established and Shanghai Tourism College the year after. China National Tourism Administration (CNTA) set up tourism departments in seven colleges and universities in the 1980s to meet the needs of developing managerial personnel for the tourism industry. To prosper, tourism requires participation of the industry, the government and the public in good measure. Meanwhile, many other colleges and schools began to set up their own tourism education departments or specialties (Zhang et al, 2001). In addition, some organizations, like international hotel chains, tourism companies also started taking interest in setting up their own training system, providing on the job training, various management trainings etc. From Chinese government statistics, in 1986, there were only 27 universities and colleges offering hospitality and tourism programs with 4,800 students. The number increased to 69 universities with 8,551 students in 1989. Subsequently in 1998 there were 936 tourism schools and colleges having 29,566 students (Huyton et al, 1999). Before the onset of the liberalization era Chinese government was known for keeping a firm control on almost all service sectors. But gradually the public sector units with the government are being handed over to private management and government has started concentrating on governance. A report by United Nations' World Tourism Organisation, at the end of the year 2004, China stands as the fourth largest international tourist destination in the world with 109m inbound visitors in 2004.that brought in a foreign exchange of around US$25.7bn. The Global Competitive Report 2006-2007, brought out by the World Economic Forum, places China at 71st place in terms of Travel and Tourism Competitive. The report states that2, "Although China is ranked 3rd in terms of World Heritage sites, and 11th in terms of price competitiveness, it has a policy environment that is not at all conducive for T&T development (ranked a low 97th), with property rights that are not sufficiently protected, strong foreign ownership restrictions and stringent visa requirements." That effectively means that there's still a lot for China to encourage tourism in the country. Providing, tourism education to the ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“'Tourism education and training in China Essay Example | Topics and Well Written Essays - 2500 words”, n.d.)
'Tourism education and training in China Essay Example | Topics and Well Written Essays - 2500 words. Retrieved from
('Tourism Education and Training in China Essay Example | Topics and Well Written Essays - 2500 Words)
'Tourism Education and Training in China Essay Example | Topics and Well Written Essays - 2500 Words.
“'Tourism Education and Training in China Essay Example | Topics and Well Written Essays - 2500 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF 'Tourism education and training in China

Social Workers Education and Training

...? Social Workers Education and Training Affiliation: Thesis ment: of Social work nowadays face several challenges relative to social workers education and training. Introduction The goals and objectives of education are to equip students with relevant knowledge and skills in the various fields of study that they enroll in. Functional education programs are put in place to aid this process, backed up by operational systems that are designed to suit student needs in every aspect of their academic undertakings. Different levels of academic institutions employ variant strategies to ensure that students highly achieve in their academic...
4 Pages(1000 words)Term Paper

Education in China

...system in China is quite similar to the U.S. one. Schools and classrooms in China vary in sizes and forms. Teachers and examinations in China clearly focus on quality education. Even though a number of differences between the American and Chinese education system were identified, when more profoundly examining the two education systems in general, they are unexpectedly the same for two very different cultures. Works Cited Guo, Zhenyi, and Stephen Lamb. International Comparison of China’s Technical and Vocational Education and Training System. New York: Springer, 2010. Print. Liu, Kejing....
4 Pages(1000 words)Essay

Outbound Tourism from China

...OUTBOUND TOURISM FROM CHINA Inserts His/Her Inserts Grade Inserts 6th November 2008 Introduction In 1994, the United Nations stipulated released Recommendations on Tourism Statistics, which defined various categories of tourism (Buhalis & Laws 2001). According to the recommendations, the three forms of tourism are domestic tourism, which involves residents of a country traveling within the country only; inbound tourism, which involves non-residents traveling into a given country; and outbound tourism, in which residents of one country travel from the country into another (Buhalis & Laws 2001). For...
8 Pages(2000 words)Essay

Education and Training Policy

...Introduction to Research and Academic Writing Organization Introduction Policy formulation is important in education, training and development. The interrelated system of actors that play an important role in change and transfer of policy into activity at micro-level is generally not given deserved importance. The interrelated actors in education system play an important role in implementation of education and training programs, which affect the development in quality of education. The knowledge of the structures of the system is important is in implementation of policies and is a prerequisite for all negotiations regarding...
11 Pages(2750 words)Essay

Tourism in China

.... Jrvelin, K. and Wilson, T.D. (2003). On conceptual models for information seeking and retrieval research. Information Research. Vol. 9(1). Kanuk, L.L., Schiffman, L.G. (2004). Consumer behavior. Pg.245. Pearson Education Asia Ltd. And Tsinghua University Press. Liu, T.V. (2006). Tourism Management: New Research. Pg. 32. Nova Science Publishers Inc. Medeiros, I. (2009). China, Socialism & Consumer Behavior: Beijing tops the Chinese Nouveau Riche list. [email protected], Information Design. Michon, R., Chebat, J.C. (2004). Cross-Cultural Mall Shopping Values and Habitats- A Comparison Between English and French speaking Canadians. Journal of Business Research. Vol. 57. pg. Montlake,...
16 Pages(4000 words)Research Proposal

Civilian Training and Education

...Development of Competency Framework for Future Leaders Based on Civilian Training and Education Annotated Bibliography: Adler, Amy B, Brett T. Litz, Carl Andrew Castro, Michael Suvak, Jeffrey L. Thomas, Lolita Burrell, Dennis McGurk, Kathleen M. Wright, Paul D. Bliese; 2008; A group randomized trial of critical incident stress debriefing provided to U.S. peacekeepers; Journal of Traumatic Stress; 21, 3, 253-263; International Society for Traumatic Stress Studies; U.S. Army Medical Research Unit-Europe The process of assessment of prospective leaders of an organization and their subsequent development or the development of current employees to future leaders is a complex one. The difficulties are magnified...
10 Pages(2500 words)Case Study

Education and training

... CUIs that we use on a daily basis are the directed dialogue CUIs such as the automated customer care machines that are typical of mobile phone providers. Here our options are restricted through guided dialogue. We also have free-form CUIs and mixed initiative or mixed dialogue systems. free-form CUIs are where humans have full control and mixed dialogue systems resemble face-to-face conversations, where both machines and humans are equally empowered (Glass et. al., 2005). Slide 4: Education & training To comprehend the relevance of CUIs in education and training we must appreciate the changes that are currently taking place within this sector. We can provide evidence on: Growth of online teaching & learning Increased emphasis... Age,...
1 Pages(250 words)Essay

Training/Adult Education

...Sample interview write-up For the purposes of acquiring more insights for my profession dis paper, I interviewed Prof. Mark Antony, who is professor in Sociology. My profession is Community Development, although Mark does not specialize in my area of study, he taught Community Development courses at the Stanford University, as such he must be knowledge when it comes to matters of Social Work. It turned out that Mark have published a number of papers concerning social work and community development for the purposes of bringing more insights in to the field. In 1998, he brought the concept of Person-to-Person contact among Human Aid Agencies in helping terror victim to accept the situation and begin a new life without fears... interview...
1 Pages(250 words)Essay

Tourism education

...Tourism education Phrase 1 Despite the fact that tourism education has expanded to incorporate undergraduate as well as postgraduate courses that prepare students for management occupations, its origin can be traced training courses that were administered to staff in various sectors. According to Morgan (2004), tourism course design focuses on fulfilling the requirements of employers, government funding agencies as well as the students. However, there exists no universal concurrence regarding these needs or even the best approaches of meeting the needs. Phrase 2 Morgan (2004) identifies three fundamental components of...
3 Pages(750 words)Essay

Education in Germany vs Education in China

...Education in Germany vs. Education in China Introduction Education is referred as the most important form of learning that can be transferred from one generation to another. Through education, skills and knowledge are imparted over generations by way of training and teaching. Education is provided to individuals with the help and guidance of others and can also be autodidactic. It is basically subdivided into many stages, namely pre-school, primary, secondary school, college and lastly, university (Li, 2013; KPMG, 2010). The right of individual to get educated is recognised by several governments, who...
7 Pages(1750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic 'Tourism education and training in China for FREE!

Contact Us